Is It True That It's Easier to Rank on #1 for Product Niche Keywords?

fated82 · 08-31-2011, 11:05 AM

I read somewhere that it's easier to get to first page on Google using product based niche keywords rather than information based keywords.

For example, I can rank 'stainless steel refrigerator' easily as long as I have good content and some backlinks than I can with say 'ringing in the ears'

Can anyone verify that?

oogyboogawa · 08-31-2011, 11:14 AM

In some cases that will be true, but it really depends on the competition of the two niches you're comparing.

You could find a hard product based niche: "hdtv"
Or a low competition info based keyword: "how to catch blue butterflies in a fishing net"

The thing is, (another generalization that isn't always the case) once you get on that #1 spot, a lot of times the product keyword is also going to be targeted at people that are looking to buy that product - which is good news for you.

JSProjects · 08-31-2011, 11:14 AM

Yes. But be careful with exact product names. Some companies don't like this. Especially if you start outranking their sites using their product names.

fated82 · 08-31-2011, 07:40 PM

Quote:

Originally Posted by JSProjects

Yes. But be careful with exact product names. Some companies don't like this. Especially if you start outranking their sites using their product names.

Yes, I understand. Will go after product types domain and not brand domains

james1986 · 08-31-2011, 07:44 PM

Title is one of that which has a great competition to get.

owenlee · 08-31-2011, 09:29 PM

product keywords with buying keywords work best..!!..shh..dun say it too loud..lol

John Williamson · 08-31-2011, 11:06 PM

Definitely depends on the keyword in question. It would be inaccurate to generalize and conclude that it's easier to rank for any product keyword. What is usually said however is that your CTR and subsequent earnings with Adsense will be higher with product keywords than with 'informational' keywords.

fated82 · 09-01-2011, 06:34 AM

Hmmm...I will test the theory out and see how far it this is true

markowe · 09-01-2011, 09:14 AM

No, there is no reason why such keywords should be easier to RANK, though they have the other benefits mentioned above. Maybe that advice referred to specific product keywords like Sony HDTV - they MAY be easier to rank for in the sense that there are many out there with no website built around them, but as mentioned, you have to be careful about trademarks, especially in the domain name.

John Moore · 09-01-2011, 09:17 AM

Yes, generally product niche keywords are long tail specific kw's to begin with, so naturally they're easier to rank with, the more specific the keyword the more easier to rank.

Warrior Child · 09-01-2011, 09:26 AM

Quote:

Originally Posted by owenlee

product keywords with buying keywords work best..!!..shh..dun say it too loud..lol

This is indeed true and not just a myth. People mostly search for a product they want to "buy" over the internet.

fated82 · 09-02-2011, 09:54 PM

Has anyone found success with this technique?

08-31-2011, 11:05 AM	#1
fated82 Infopreneur in the making War Room Member Join Date: Jul 2008 Location: Somewhere Out There Posts: 924 Thanks: 36 Thanked 80 Times in 58 Posts Social Networking	Is It True That It's Easier to Rank on #1 for Product Niche Keywords? I read somewhere that it's easier to get to first page on Google using product based niche keywords rather than information based keywords. For example, I can rank 'stainless steel refrigerator' easily as long as I have good content and some backlinks than I can with say 'ringing in the ears' Can anyone verify that?
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08-31-2011, 11:14 AM	#2
oogyboogawa HyperActive Warrior War Room Member Join Date: Jan 2011 Location: Southeast Oklahoma Posts: 218 Thanks: 20 Thanked 33 Times in 25 Posts Contact Info	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? In some cases that will be true, but it really depends on the competition of the two niches you're comparing. You could find a hard product based niche: "hdtv" Or a low competition info based keyword: "how to catch blue butterflies in a fishing net" The thing is, (another generalization that isn't always the case) once you get on that #1 spot, a lot of times the product keyword is also going to be targeted at people that are looking to buy that product - which is good news for you.
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08-31-2011, 11:14 AM	#3
JSProjects Senior Warrior Member War Room Member Join Date: Aug 2010 Location: Arizona Posts: 2,118 Thanks: 57 Thanked 201 Times in 177 Posts Contact Info	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Yes. But be careful with exact product names. Some companies don't like this. Especially if you start outranking their sites using their product names.
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08-31-2011, 07:44 PM	#5
james1986 Warrior Member Join Date: Aug 2011 Posts: 26 Thanks: 0 Thanked 2 Times in 2 Posts	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Title is one of that which has a great competition to get.
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08-31-2011, 09:29 PM	#6
owenlee Advanced Warrior War Room Member Join Date: Jul 2009 Posts: 940 Thanks: 0 Thanked 65 Times in 56 Posts	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? product keywords with buying keywords work best..!!..shh..dun say it too loud..lol
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08-31-2011, 11:06 PM	#7
John Williamson The Mathematical Warrior War Room Member Join Date: May 2010 Location: Charleston, SC Posts: 1,639 Thanks: 143 Thanked 283 Times in 185 Posts	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Definitely depends on the keyword in question. It would be inaccurate to generalize and conclude that it's easier to rank for any product keyword. What is usually said however is that your CTR and subsequent earnings with Adsense will be higher with product keywords than with 'informational' keywords.
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09-01-2011, 06:34 AM	#8
fated82 Infopreneur in the making War Room Member Join Date: Jul 2008 Location: Somewhere Out There Posts: 924 Thanks: 36 Thanked 80 Times in 58 Posts Social Networking	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Hmmm...I will test the theory out and see how far it this is true
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09-01-2011, 09:14 AM	#9
markowe The Wordbay Guy War Room Member Join Date: Oct 2010 Posts: 1,539 Thanks: 188 Thanked 315 Times in 191 Posts Social Networking	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? No, there is no reason why such keywords should be easier to RANK, though they have the other benefits mentioned above. Maybe that advice referred to specific product keywords like Sony HDTV - they MAY be easier to rank for in the sense that there are many out there with no website built around them, but as mentioned, you have to be careful about trademarks, especially in the domain name.
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09-01-2011, 09:17 AM	#10
John Moore SEO Ninja War Room Member Join Date: Aug 2011 Location: Online Posts: 307 Thanks: 23 Thanked 85 Times in 61 Posts Contact Info	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Yes, generally product niche keywords are long tail specific kw's to begin with, so naturally they're easier to rank with, the more specific the keyword the more easier to rank.
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09-02-2011, 09:54 PM	#12
fated82 Infopreneur in the making War Room Member Join Date: Jul 2008 Location: Somewhere Out There Posts: 924 Thanks: 36 Thanked 80 Times in 58 Posts Social Networking	Re: Is It True That It's Easier to Rank on #1 for Product Niche Keywords? Has anyone found success with this technique?
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