Choosing Anchoor Text

simonbuzz · 09-03-2011, 07:07 AM

I am really confused about what anchor text should I use for this site: http://thebloggernet.com/ I am thinking of Latest News And Articles but I would love to have your suggestion on this..

SEOExpertforYou · 09-03-2011, 07:17 AM

For building back-links the anchor text you use is whatever keyword you are trying to have your site rank for.

simonbuzz · 09-03-2011, 07:19 AM

Quote:

Originally Posted by SEOExpertforYou

For building back-links the anchor text you use is whatever keyword you are trying to have your site rank for.

What if I am trying to rank for multiple keywords..

Nero Arcnumé · 09-03-2011, 07:21 AM

Well, your anchor text should reflect keywords you want to rank for. Use the Google keyword tool to find which keywords people are searching for and use the ones you want to rank for.

If we look at "latest news and articles" (without the quotes), you'll see that there is no data on it (if we're checking the Exact box). At first glance, it looks like you have some celebrity news on there. So if we type in "latest celebrity news" (again, no quotes), you'll see it has 6600 global exact searches and 1600 US exact searches. So that might be an ok keyword to rank for, depending on the competition.

If you're looking to rank inner pages, you could, for example, link to the Megan Fox tag page (yoursite/tag/megan-fox) with the keyword megan fox news, which has 1300 exact US searches.

These are just examples on how I would approach the anchor texts, but it depends on what keywords you're exactly targeting and which pages you want to rank.

Build more links with a variety of anchor text, if you're trying to rank for multiple keywords. When I'm submitting articles for a small niche site, I usually have a link with my main keyword and then a link with anchor text selected at random from a short list that I'm looking to rank to, often pointed at an inner page though.

eubertmo · 09-03-2011, 08:47 AM

I have seen home pages that are able to rank highly for closely-related keywords.
Inner pages can also rank well for long-tail variations of your keyword(s).

JustaWizard · 09-03-2011, 10:43 AM

You would be wise to use a wide variety of anchor text, both keyword(s) specific and also not keywords as anchor text so that you have a more natural-looking backlink profile.

It's like Mark Twain said (and I'm paraphrasing, not quoting) "being authentic is everything, so if you can fake that, you've got it made!".

David

09-03-2011, 07:07 AM	#1
simonbuzz Banned Join Date: Mar 2011 Location: United Kingdom Posts: 1,400 Thanks: 17 Thanked 95 Times in 93 Posts Social Networking Contact Info	Choosing Anchoor Text I am really confused about what anchor text should I use for this site: http://thebloggernet.com/ I am thinking of Latest News And Articles but I would love to have your suggestion on this..

09-03-2011, 07:17 AM	#2
SEOExpertforYou Warrior Member Join Date: Sep 2011 Location: United States Posts: 22 Thanks: 0 Thanked 4 Times in 4 Posts Social Networking	Re: Choosing Anchoor Text For building back-links the anchor text you use is whatever keyword you are trying to have your site rank for.
	SEO Expert

09-03-2011, 07:21 AM	#4
Nero Arcnumé Active Warrior Join Date: Jul 2011 Posts: 51 Thanks: 3 Thanked 4 Times in 3 Posts	Re: Choosing Anchoor Text Well, your anchor text should reflect keywords you want to rank for. Use the Google keyword tool to find which keywords people are searching for and use the ones you want to rank for. If we look at "latest news and articles" (without the quotes), you'll see that there is no data on it (if we're checking the Exact box). At first glance, it looks like you have some celebrity news on there. So if we type in "latest celebrity news" (again, no quotes), you'll see it has 6600 global exact searches and 1600 US exact searches. So that might be an ok keyword to rank for, depending on the competition. If you're looking to rank inner pages, you could, for example, link to the Megan Fox tag page (yoursite/tag/megan-fox) with the keyword megan fox news, which has 1300 exact US searches. These are just examples on how I would approach the anchor texts, but it depends on what keywords you're exactly targeting and which pages you want to rank. Build more links with a variety of anchor text, if you're trying to rank for multiple keywords. When I'm submitting articles for a small niche site, I usually have a link with my main keyword and then a link with anchor text selected at random from a short list that I'm looking to rank to, often pointed at an inner page though.
	I am Nero. Sup.

09-03-2011, 08:47 AM	#5
eubertmo Warrior Member Join Date: Aug 2011 Posts: 22 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Choosing Anchoor Text I have seen home pages that are able to rank highly for closely-related keywords. Inner pages can also rank well for long-tail variations of your keyword(s).
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09-03-2011, 10:43 AM	#6
JustaWizard SEO Expert & Author War Room Member Join Date: Feb 2007 Location: Vancouver, WA USA Posts: 489 Thanks: 201 Thanked 57 Times in 31 Posts Social Networking	Re: Choosing Anchoor Text You would be wise to use a wide variety of anchor text, both keyword(s) specific and also not keywords as anchor text so that you have a more natural-looking backlink profile. It's like Mark Twain said (and I'm paraphrasing, not quoting) "being authentic is everything, so if you can fake that, you've got it made!". David
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