Tools Every SEO MUST Have!

[Andrei Rotariu]

I was wanting to do two things with this thread:

1- Find out the SEO tools, software and programs that will help me personally.

2- To build a list here that we can all add to. This list can be used as a foundation for all current and future SEO's.

Tools can be defined as; software, websites, free and paid, programs, courses and reading materials.

Ill kickstart it with something I use all the time:

WebRank Toolbar - Pagerank, Alexa, Compete and Quantcast Rank, Pages Indexed and Backlinks Checker by ProbCOMP

Add to Firefox


Rated 4 out of 5 stars 32 reviews
26,440 users

I also have some other software, but to be honest its not all taht useful.

-Andrei

[SimpleSEOTips]

For the basis of all keyword research I would throw in the free External Keyword tool from AdWords:
https://adwords.google.com/select/KeywordToolExternal

[SimpleSEOTips]

Should've listed this in the first response but Google Webmaster Tools is the holy grail of all site analysis from a SEO point of view in my opinion:
http://www.google.com/webmasters/tools/

[patrich]

I like Advanced Web Ranking for tracking my google rankings. I use the enterprise version, but it is $399, so out of the price range for most people starting out. But they have cheaper versions.

[Andrei Rotariu]

This is great so far. How do you guys use webmaster tools for clients though?

And we as well add analytics.

[SimpleSEOTips]

Originally Posted by Andrei Rotariu

This is great so far. How do you guys use webmaster tools for clients though?

I approach SEO work for clients with a two pronged approach.
The first is to help them rank highly for competitive keywords which I find that are related to their industry/product/service. The second is customer education for the SEO work I do.

The latter is an overlooked approach I feel within the industry. Too many unscrupulous firms offer clients unsubstantiated promises and then fail to deliver. It's important to educate clients that a lot of time and work needs to be put into SEO campaigns. By this I mean that blasting a load of links to a site and changing some title tags is just not enough these days.

Error reports within Webmaster tools highlights accessibility issues such as broken links, duplicate content, page load speed problems, etc.

By providing clients with an insight into these problems and how you are working to rectify these allows them (the clients) to have a greater appreciation of the work you are doing and the actual amount of work required for a SEO campaign to be truly successful.

Most of the data within Webmaster tools can be exported as reports which makes it easier to keep clients informed with consistent information on an ongoing basis.

[SamDenial]

Well i use Google adwords keyword tool for keyword research and Google analytics for checking traffic.

[julianbooth123]

I would suggest to add Search Status plugin as this has all the features that a SEO will need for his purpose like it shows meta tags, keyword density, whois, robots.txt, sitemap.xml etc and many others. I have been using it for long and found to be very much useful.

[outwest]

I have seen people offer their SEO services with an offer similar to this

1. you pay us x dollars per month (it was not more than 100 per month)
2. we will guarantee you google number one position
3. you choose the kws

I thought WTF, nobody can guarantee that
why people fall for that, I guess must be newbies

I know one very popular one , very well known one that charges like 250 bucks a month you dont rank you dont pay , but supposedly they choose the kws and they choose very easy low traffic kws, and get you to . not sure what position

[blinkseo]

Open Site Explorer is pretty much essential. I use all the SEOmoz pro tools, plus Market Samurai for keyword research. Xenu Link Sleuth can be handy too for spotting structural errors.

I'm sure there's more, but I can't think right now...

[lalitbansal004]

Google Adwords is best for Advertising and Google anyltics for Traffic Purpose.

[vvsingh]

Web CEO , SEO Spy Glass, Rank checker tool are some of the best tools.

[razorico]

Seoquake for checking seo parameters,
and geo.semrush.com for finding adwords customers.

[Ga RedNeck]

GKWT MS TT and SeoQuake

[PromoDirect]

Good firefox addon... Search Status is also a popular and effective Webmaster Addon. Sem Rush is also a good one. SERP Analytics is another great tool for SEO... not many of the users know it... but it is a very helpful tool.

[MikeFriedman]

I guess I am a non-traditional SEO by the looks of what people are posting in this thread. I do not let Google Webmaster Tools anywhere near my sites. Same with Google Analytics. They have enough information. I'm not going to spoon feed them more.

Two tools I can't imagine working without are SEO SpyGlass and Scrapebox. These are fantastic for finding good sources for backlinks. I do not use Scrapebox for any commenting. But I do use it for a ton of other stuff.

[LakiPolitis]

Originally Posted by MikeFriedman

I guess I am a non-traditional SEO by the looks of what people are posting in this thread. I do not let Google Webmaster Tools anywhere near my sites. Same with Google Analytics. They have enough information. I'm not going to spoon feed them more.

I don't want to divert the conversation, but, Mike Google's already crawling your site. It has all your information. It sees your whois record. It sees and tracks your visitors already. Why not make sure you're getting it to do what you want?

2 other tools: Google Chrome Extensions Yahoo! Yslow and RSS Feed Reader

[Hometuts]

Thanks for information sharing

[MarketerINC]

This seems good. Thanks for the share!

[Web Tempest]

Did a post on some SEO tools if anyones interested: 6 SEO Web Applications to Help Boost Traffic

[bastion]

I don’t use a lot of tools, but these could make things easier and under control:

Google analytics
webmaster tool
SeoQuake

Hope it helped.

[SwiftSEO]

Originally Posted by Andrei Rotariu

This is great so far. How do you guys use webmaster tools for clients though?

And we as well add analytics.

simply give them your gmail id and ask them to add you in to their google web master account aswell as analytic account.
or create a new account for them and add their id . SO they can see what is going on .

[adammck]

SEOQuake comes in handy

[Habbakuk]

Originally Posted by Andrei Rotariu

Ill kickstart it with something I use all the time:

WebRank Toolbar - Pagerank, Alexa, Compete and Quantcast Rank, Pages Indexed and Backlinks Checker by ProbCOMP

Add to Firefox


Rated 4 out of 5 stars 32 reviews
26,440 users

yeah, out of the dozens of SEO toolbars for firefox, this is the one I use. Some of them just have too many info bars or checkers on them, looks like clutter.

One website I recommend to check keyword positioning is Google Checker - KRANK. You have to make an account but it's free, and you can track your keyword rankings up to 200 places, and you can also change the country you want to search rankings for.

[JerrickYeoh]

i hate those plug in while lot of plugin unable to auto update in latest Mozilla 7.
I using Web SEO and Spyclass SEO as a main SEO tool for me to track my my PR, SERP , backlink and even competitors.

[happygarg]

I use following tools which are helpful in SEO of my websites
* Google Adwords Keywords tool: For target my keywords
* Google webmaster tool: For analysis Google backlinks and tell to Google my robots.txt, Sitemap.. etc, remove my 404 errors.. etc.
* Alexa toolbar: For analysis Global and Country specific Alexa ranking
* SEO toolbar: For analysis the Cache of my website's pages
* SEO Quake: For analysis Page rank, yahoo backlinks.. etc.
* SEO Powersuit:
-Rank tracker(For analysis my keywords positions)
-Website Auditor(For analysis my complete website)
-Spay Glass(For analysis the competitor's backlinks)
-LinkAssistents

[atomasini]

I use SpyGlass and Rank Tracker from Link-Assistant.

Another great tool is the SearchStatus plugin for quick PR / Alexa check and also to check robots and sitemap file, keyword density, etc.

[AlexBroom]

thanks for this great informations

[alinpion]

I use:

- google keyword tool - keyword research
- google webmaster tools
- seocentro.com
- tools4google.com (it is limited to 3 searches per day but is the best position checker I've found so far)
-metachecker.net
-google tool bar

[samual james]

Originally Posted by alinpion

I use:

- google keyword tool - keyword research
- google webmaster tools
- seocentro.com
- tools4google.com (it is limited to 3 searches per day but is the best position checker I've found so far)
-metachecker.net
-google tool bar

you should try link tracker, its provide most relevant search result, if you have paid version with you then you can track your keywords position

[rosesmark]

Originally Posted by Andrei Rotariu

I was wanting to do two things with this thread:

1- Find out the SEO tools, software and programs that will help me personally.

2- To build a list here that we can all add to. This list can be used as a foundation for all current and future SEO's.

Tools can be defined as; software, websites, free and paid, programs, courses and reading materials.

Ill kickstart it with something I use all the time:

WebRank Toolbar - Pagerank, Alexa, Compete and Quantcast Rank, Pages Indexed and Backlinks Checker by ProbCOMP

Add to Firefox


Rated 4 out of 5 stars 32 reviews
26,440 users

I also have some other software, but to be honest its not all taht useful.

-Andrei

This tool is so bulky and loading.In my opinion this tool is not effective for me or other users.I prefer Alexa Rank and iPage Rank for firefox addon.