How do you avoid Copyright/Trademark infringement?

[onepace]

I notice the vast majority of people recommend pursuing product related niches for sites monetized with Adsense.

However, I also notice a lot of people specifically stating NOT to use EMDs with Copyright/Trademark names, such as Nike or Walmart. (i.e. www[dot]nikereviews[dot]com)

How do you create product specific sites that involve brand names and keywords like: "Nike Air Max 100 Reviews" without violating any copyright/trademark laws?

(FYI, I have searched for more general EMDs, such as "www[dot]brownhighheels[dot]com", but every general category is taken for product niches (at least that I can find), so I am stuck use very specific product names.)

Thanks guys!

[Boris_yo]

Using brand/trademark names in your domain is like building your buisness on sand. I would suggest to grab PMD (Phrase Match Domain) and grow it.

[kkchoon]

Originally Posted by onepace

I notice the vast majority of people recommend pursuing product related niches for sites monetized with Adsense.

However, I also notice a lot of people specifically stating NOT to use EMDs with Copyright/Trademark names, such as Nike or Walmart. (i.e. www[dot]nikereviews[dot]com)

How do you create product specific sites that involve brand names and keywords like: "Nike Air Max 100 Reviews" without violating any copyright/trademark laws?

(FYI, I have searched for more general EMDs, such as "www[dot]brownhighheels[dot]com", but every general category is taken for product niches (at least that I can find), so I am stuck use very specific product names.)

Thanks guys!

I'm not too sure that Nike Air Max is violating the law, if you really concern about that, just use a general name like sport shoes reviews, athletic shoes review, and create a sub page call "Nike Air Max 100 Reviews", I think that's another way to go!

[onepace]

Originally Posted by Boris_yo

Using brand/trademark names in your domain is like building your buisness on sand. I would suggest to grab PMD (Phrase Match Domain) and grow it.

I guess this is my question.

Every popular brand name EMD seems to be taken, but at the same time every says don't take them. I don't get it? Are these hundreds of thousands of sites that are violating trademark names just getting lucky? Because I guarantee you that sites like "mcdonaldscoupons[dot]com" are making tons of money (that was just an example by the way, no clue if it exists).

So, just to clarify, if you're creating a niche site for a product, let's say, "Bissel Vacuums", then you would never choose a domain name with the word Bissel in it? Instead you'd just go after phrases like ,"bestdoghairvacuum[dot]dom" and the like?

Again, I'm just confused why everyone says things like Using brand/trademark names in your domain is like building your buisness on sand," but then I saw thousands upon thousands of these sites ranking high.

[onepace]

No one else has this problem?

[premiumlinks99]

I would stay away from branded EMD's if you are thinking about long-term business.

[Targeted Traffic]

This is a legal issue of which can possibly result to the ff:

loss of the domain
loss of any work put in to building a site on that domain and
possibly even a financial claim for breach of trademark

Thus it would be best if you would consult a trademark attorney

[adamv]

It's not a good idea to register a domain name with someone else's registered trademark. nike-reviews [dot] com would not be a good idea but there is no reason you couldn't have a page on your site for a term with a brand name in it. ex. - athletic-shoe-reviews.com/nike-reviews would be fine.