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Old 09-25-2011, 02:26 AM   #1
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Default Do you care about EMD?

When you're researching a niche, do you care about EMD's?

I'm a bit obsessed with finding the best possible EMD.... does it really matter?

I've read quite a few reports, and it's popped up a lot, that they're important.

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Old 09-25-2011, 02:27 AM   #2
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Default Re: Do you care about EMD?

Pardon the ignorance again but what is EMD?

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Old 09-25-2011, 02:30 AM   #3
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Default Re: Do you care about EMD?

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Originally Posted by DianaHeuser View Post
Pardon the ignorance again but what is EMD?

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Sorry, it's, EXACT MATCH DOMAIN

where the domain is the exact match of your main keyword/key phrase

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Old 09-25-2011, 02:39 AM   #4
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Default Re: Do you care about EMD?

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Originally Posted by thedog View Post
I'm a bit obsessed with finding the best possible EMD.... does it really matter?
Sure across the entire web exact match domains can rank for a wide variety of keywords, but there are a couple things to think about when stating that... the bonus any domain gets is only relevant to their 1 exact match phrase.

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Old 09-25-2011, 03:03 AM   #5
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Default Re: Do you care about EMD?

I do think a .com or .net emd has a higher chance of ranking than that of a regular domain with less seo.
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Old 09-25-2011, 03:07 AM   #6
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Default Re: Do you care about EMD?

Exact match domains are advantageous in some cases but you do not have to use them in Order to Succeed. It really depends on what the Site is about sometimes I Prefer to use a brandable domain as opposed to an EMD.
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Old 09-25-2011, 03:42 AM   #7
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Default Re: Do you care about EMD?

An EMD gives you an edge, all else being equal. It is just one aspect. It is not critical if you're willing to do proper SEO. Evidence: have you ever once done a Google search and the top 10 results were EMDs?

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Old 09-25-2011, 04:24 AM   #8
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Default Re: Do you care about EMD?

EMD isnt as strong as it used to be. And its very hard to find an EMD for an Amazon niche that is worth all the effort. I was also obsessed with EMDs few months ago when i started with IM. But now i dont care anymore. I rather go for niches that have good search volume, not too hard competition and are profitable and worth my time.
Just look that you have your main keyword in domain and you are good.
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Old 09-25-2011, 04:45 AM   #9
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Default Re: Do you care about EMD?

Yes, I do care about Exact Match Domains. Many Internet Marketers have propagated the message that possessing an Exact Match Domain will mitigate the efforts of gaining a #1 Rank in a Search Engine.
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Old 09-25-2011, 05:24 AM   #10
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Default Re: Do you care about EMD?

I always get an EMD if I can. Especially if you can get it for a buyer keyword. Seems to make things a little easier. Although they are getting harder and harder to find good ones these days.
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Old 09-25-2011, 07:04 AM   #11
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Default Re: Do you care about EMD?

EMD on a TLDs can be very helpful but its certainly not a "must have", SEO is most important.

As Gene said - look at the top 10 results whenever you do a search for something, very few are exact matches.

Also, dont forget that using hyphens, stop words, buyer KWs...etc etc in domain names can get great results too.
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Old 09-25-2011, 07:24 AM   #12
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Default Re: Do you care about EMD?

I used to be obsessed with exact match domains, but now I am kind of leaning towards brandable domain names. People tend to remember them easier than keyword.com, they look more professional, and you aren't limited to a specific keyword when creating content.
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Old 09-25-2011, 07:30 AM   #13
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Default Re: Do you care about EMD?

I don't bother with EMD's, I find it so much more beneficial to start out with an aged domain, to me that helps so much more with SEO and gives you that boost at the beginning so that you don't have to wait 3 months+ to start seeing any real notable results.

Scrap EMD and go for aged instead.

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If you can get an "aged EMD" then wow! your laughing, never found one though

I'm On Google + ------------- and of course Also On Twitter

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Last edited by Andy Hart; 09-25-2011 at 07:30 AM. Reason: spelling
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Old 09-25-2011, 07:55 AM   #14
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Default Re: Do you care about EMD?

Quote:
Originally Posted by Gene Pimentel View Post
An EMD gives you an edge, all else being equal. It is just one aspect. It is not critical if you're willing to do proper SEO. Evidence: have you ever once done a Google search and the top 10 results were EMDs?
Adding on...

From a user perspective, EMDs can become a hindrance if the consumer sees enough crappy sites with EMDs.

I know that when I do my own research (both for business and for personal reasons), if I see too many EMDs I'm looking at affiliate flogs or splogs for the most part.

What I don't do is scan the results looking for valid reviews for a Widget 5000 and clap for joy that the top results are some form of "widget5000reviews.com". It means I'm going to have to keep digging, because the odds of finding an unbiased review (positive or negative) are pretty slim.

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Old 09-25-2011, 01:04 PM   #15
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Default Re: Do you care about EMD?

Quote:
Originally Posted by Lares View Post
EMD isnt as strong as it used to be.
This is correct. I miss 2008 - 2010.
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Old 09-25-2011, 03:27 PM   #16
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Default Re: Do you care about EMD?

emd it is usually the best choice if you intend to build a website around a specific keyword, especially in MNS sites ....emd tends also to rank faster then other domain names.

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Old 09-25-2011, 03:32 PM   #17
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Default Re: Do you care about EMD?

If you're making a small site based on one or two keywords, then yes, it is important because you're trying to rank with little content so everything needs to work perfectly. If you're building a larger site then it's probably better to go with something brandable, with keyword targeted articles

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Old 09-25-2011, 05:23 PM   #18
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Default Re: Do you care about EMD?

in my experience, EMD is still valid and can increase your PR in google... but be sure to accompany it with good content and backlink, it make your life easier

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