54 percent bounce rate

Dmreed4311 · 11-05-2011, 07:11 PM

That was last months bounce rate for my website, It is always between 49 and 55.
Is this terrible or average? Just wondering

BarryOnline · 11-05-2011, 08:39 PM

Most of the bounce rate for my sites are between 30% - 40%

I don't think 55% is too bad, not bad enough that it would effect rankings.

Do you have many ads on the home page, such as Adsense? these cause high bounce rate.

Letsurf · 11-05-2011, 08:43 PM

Are you looking at your entire site or one specific page? These are two completely different factors.

realmaverick · 11-05-2011, 09:41 PM

In theory, 100% bounce rate could be brilliant. If users find exactly what they want, quickly and don't need to look any further.

But of course, in practice the lower bounce rates are usually better. Creating more pages and interlinking your content with "further reading" etc, is a good way to decrease bounce rates.

Also keep in mind, bounce rates will vary, depending on the niche.

timpears · 11-05-2011, 11:42 PM

As realmavrick says, a 100% bounce rate could be good. If your visitors come to your site and click on an ad, then they did what you wanted them to do, unless it is a pitch page.

I had a site that was doing 85% to 92% bounce rate and was real worried. But it wasn't that long until I was making $100 to $200+ per day from AdSense with that site. So who gives a crap about bounce rate?

gameutopia · 11-06-2011, 12:47 AM

54 percent bounce rate isn't really that bad. I know a lot of people that have much higher than that. I would almost consider it pretty decent or good depending on the site and content.

aygabtu · 11-06-2011, 01:23 AM

A high bounce rate can be a blessing as long as you have the traffic. I have one site with a bounce rate of 8%, but has huge loyalty and people stay on the site for days at a time. CTR on adsense sucks though.

Another site has over 50%, but CTR for adsense is about 3 times higher. Go figure!

Ojo · 11-06-2011, 01:00 AM

Yup. The bigger the bounce, the bigger the bucks!

I'll tell you something else. Above the fold Adsense ads are not the best place for Adsense.
Best spot is a leaderboard ad directly below the back button. Create one for the left side, dropping straight down from the top of the browser page and another on the right side...for a uniform look.
You won't get many clicks on that right banner, but your left banner will beat out all your other Adsense ad clicks by 3 to 1.
I've tested this on numerous blogs and people's eyes may ignore all other ads on your site, but when they go to click that back button, if you have an ad right there, they can't ignore it easily.

Channing · 11-06-2011, 02:28 AM

Quote:

Originally Posted by Ojo

Yup. The bigger the bounce, the bigger the bucks!

I'll tell you something else. Above the fold Adsense ads are not the best place for Adsense.
Best spot is a leaderboard ad directly below the back button. Create one for the left side, dropping straight down from the top of the browser page and another on the right side...for a uniform look.
You won't get many clicks on that right banner, but your left banner will beat out all your other Adsense ad clicks by 3 to 1.
I've tested this on numerous blogs and people's eyes may ignore all other ads on your site, but when they go to click that back button, if you have an ad right there, they can't ignore it easily.

Nice tip about Adsense ads.

johnny125 · 11-06-2011, 05:04 AM

Daniel is totally correct. First look at the site mostly gives the reader answer is it worth to stay they longer, or not

Hustle · 11-06-2011, 06:42 AM

Quote:

Originally Posted by Daniel Wilson

54% bounce rate is average.

I wouldn't be worried but if you have made any big changes in the recent time I'd reconsider them. Bounce rate is often high just due to the design. People will determine if your website is worth reading in about 1 second.

At least I am.

Agreed. You need to get your visitors attention in the very first few moments... And 54% bounce rate is well, not bad.

vjslav · 11-06-2011, 06:47 AM

Majority of my web sites that are making good monies have 80-90% bounce rate, I don't think you should be worried. For me 55% if very good.

vjslav · 11-06-2011, 06:48 AM

Quote:

Originally Posted by Ojo

Yup. The bigger the bounce, the bigger the bucks!

I'll tell you something else. Above the fold Adsense ads are not the best place for Adsense.
Best spot is a leaderboard ad directly below the back button. Create one for the left side, dropping straight down from the top of the browser page and another on the right side...for a uniform look.
You won't get many clicks on that right banner, but your left banner will beat out all your other Adsense ad clicks by 3 to 1.
I've tested this on numerous blogs and people's eyes may ignore all other ads on your site, but when they go to click that back button, if you have an ad right there, they can't ignore it easily.

Just making sure, is this not breaking Adsense ToS?

11-05-2011, 07:11 PM	#1
Dmreed4311 Carpet Doctor War Room Member Join Date: Apr 2011 Location: Tampa Florida Posts: 137 Thanks: 7 Thanked 19 Times in 5 Posts	54 percent bounce rate That was last months bounce rate for my website, It is always between 49 and 55. Is this terrible or average? Just wondering
	Carpet cleaning Tampa Carpet Doctor inc. 10903 Brucehaven dr. Riverview Florida 33578 (813)988-7946

11-05-2011, 08:39 PM	#2
BarryOnline Advanced Warrior War Room Member Join Date: Jun 2010 Location: Glasgow - Scotland Posts: 531 Thanks: 115 Thanked 127 Times in 81 Posts Contact Info	Re: 54 percent bounce rate Most of the bounce rate for my sites are between 30% - 40% I don't think 55% is too bad, not bad enough that it would effect rankings. Do you have many ads on the home page, such as Adsense? these cause high bounce rate.

11-05-2011, 08:43 PM	#3
Letsurf HyperActive Warrior War Room Member Join Date: Oct 2011 Posts: 223 Thanks: 8 Thanked 9 Times in 4 Posts	Re: 54 percent bounce rate Are you looking at your entire site or one specific page? These are two completely different factors.

11-05-2011, 09:41 PM	#4
realmaverick Active Warrior War Room Member Join Date: Jul 2011 Location: United Kingdom Posts: 72 Thanks: 10 Thanked 7 Times in 7 Posts	Re: 54 percent bounce rate In theory, 100% bounce rate could be brilliant. If users find exactly what they want, quickly and don't need to look any further. But of course, in practice the lower bounce rates are usually better. Creating more pages and interlinking your content with "further reading" etc, is a good way to decrease bounce rates. Also keep in mind, bounce rates will vary, depending on the niche.

11-05-2011, 11:42 PM	#5
timpears Senior Warrior Member War Room Member Join Date: Jul 2008 Location: Vancouver, WA, USA. Posts: 3,501 Thanks: 327 Thanked 584 Times in 408 Posts	Re: 54 percent bounce rate As realmavrick says, a 100% bounce rate could be good. If your visitors come to your site and click on an ad, then they did what you wanted them to do, unless it is a pitch page. I had a site that was doing 85% to 92% bounce rate and was real worried. But it wasn't that long until I was making $100 to $200+ per day from AdSense with that site. So who gives a crap about bounce rate?
	Tim Pears

11-06-2011, 12:47 AM	#6
gameutopia Active Warrior Join Date: Mar 2010 Posts: 98 Thanks: 0 Thanked 3 Times in 3 Posts	Re: 54 percent bounce rate 54 percent bounce rate isn't really that bad. I know a lot of people that have much higher than that. I would almost consider it pretty decent or good depending on the site and content.
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11-06-2011, 01:23 AM	#7
aygabtu Advanced Warrior Join Date: Jan 2011 Posts: 608 Thanks: 20 Thanked 29 Times in 24 Posts	Re: 54 percent bounce rate A high bounce rate can be a blessing as long as you have the traffic. I have one site with a bounce rate of 8%, but has huge loyalty and people stay on the site for days at a time. CTR on adsense sucks though. Another site has over 50%, but CTR for adsense is about 3 times higher. Go figure!
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11-06-2011, 01:00 AM	#8
Ojo Warrior Member Join Date: Nov 2011 Location: Philippines, but still have USA citizenship and accounts there. No jobs here for Americans! lol Posts: 9 Thanks: 7 Thanked 5 Times in 3 Posts Social Networking	Re: 54 percent bounce rate Yup. The bigger the bounce, the bigger the bucks! I'll tell you something else. Above the fold Adsense ads are not the best place for Adsense. Best spot is a leaderboard ad directly below the back button. Create one for the left side, dropping straight down from the top of the browser page and another on the right side...for a uniform look. You won't get many clicks on that right banner, but your left banner will beat out all your other Adsense ad clicks by 3 to 1. I've tested this on numerous blogs and people's eyes may ignore all other ads on your site, but when they go to click that back button, if you have an ad right there, they can't ignore it easily.

11-06-2011, 05:04 AM	#10
johnny125 Friendly Warrior War Room Member Join Date: Nov 2008 Location: Poland, Europe Posts: 120 Thanks: 0 Thanked 15 Times in 11 Posts	Re: 54 percent bounce rate Daniel is totally correct. First look at the site mostly gives the reader answer is it worth to stay they longer, or not
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11-06-2011, 06:47 AM	#12
vjslav Active Warrior Join Date: Jun 2011 Location: Tallinn Posts: 33 Thanks: 1 Thanked 1 Time in 1 Post Social Networking	Re: 54 percent bounce rate Majority of my web sites that are making good monies have 80-90% bounce rate, I don't think you should be worried. For me 55% if very good.
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