Color of Action Buttons

redstanford · 11-11-2011, 11:16 PM

have you noticed that a certain button color converts better than another? does blue or green get more clicks than red?

naturally i'd assume red is bad. red light, red for danger etc

UMS · 11-11-2011, 11:37 PM

Orange is supposed to be the best. That's what Amazon uses.

I highly recommend watching this video by Perry Belcher who explains in great detail the elements that make up a successful buy button

The Belcher Button Explained

11-11-2011, 11:16 PM	#1
redstanford Advanced Warrior War Room Member Join Date: Nov 2010 Posts: 926 Thanks: 55 Thanked 62 Times in 27 Posts	Color of Action Buttons have you noticed that a certain button color converts better than another? does blue or green get more clicks than red? naturally i'd assume red is bad. red light, red for danger etc

11-11-2011, 11:37 PM	#2
UMS Peter Sundstrom War Room Member Join Date: Apr 2010 Location: New Zealand Posts: 1,857 Blog Entries: 1 Thanks: 177 Thanked 503 Times in 370 Posts Social Networking	Re: Color of Action Buttons Orange is supposed to be the best. That's what Amazon uses. I highly recommend watching this video by Perry Belcher who explains in great detail the elements that make up a successful buy button The Belcher Button Explained
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