What can be done to improve website’s ranking as per the latest Google update?

mosesaaron · 11-14-2011, 10:54 PM

Google recently changed its search ranking algorithm, how do we in the internet marketing business cope with these changes. What steps can be taken to increase a website’s ranking as per the latest Google update?

prcys · 11-14-2011, 11:18 PM

For ranking high , the same steps as before. That providing the quality content, decrease the bounce rate if high and decrease the outbound links, also increase the conversion rate and many factors need to manage for getting the higher rank.
And as per the panda changed , it consider the more traffic and from the social media more and quality traffic. So for the effective result one need to increase the quality traffic of the site and specially from social sites.

Dayes · 11-14-2011, 11:46 PM

Provide useful content that users are searching for. Pretty simple, but that is what google wants you to do.

FraserC · 11-14-2011, 11:59 PM

If you're talking about the fresh content update, you need to figure out if you're in an industry that requires freshness, like the news or sports. If that's the case, it's a mixed blessing. If you're willing to provide fresh content, there's an opportunity to jump to the top of the SERPS as news events are happening. If not, other people with fresh content will get in front of you. This update affects 30% of searches so it's a big deal.

alexei_aus · 11-15-2011, 12:09 AM

Ages domain (5+ years)
On page SEO (title, description, H1/H2, content, internal linking structure, xml sitemap)
Good quality content (300+ words)
Update content regularly (RSS Feed)
Try to provide quality user experience, so that the user gets what they are searching for
Do not spam
Get a variety of incoming links to your web pages

Tacit · 11-15-2011, 01:19 AM

I would say having long content is a must. I normally try for 800+ for an article. It takes longer, but its worth it.

junne · 11-15-2011, 03:13 AM

Quality content is the only way to attract robots and acquire good rankings.

Use of fresh content and updated content will help you to in ranking well.

vinug · 11-15-2011, 08:01 AM

Quote:

Originally Posted by mosesaaron

Google recently changed its search ranking algorithm, how do we in the internet marketing business cope with these changes. What steps can be taken to increase a website’s ranking as per the latest Google update?

Update your website regularly with informative content and see what happens.

FraserC · 11-15-2011, 09:32 AM

@wegenbelasting - We write all our own articles, so copyright isn't a problem. You don't want to copy content from other sites, otherwise you run into duplicate content problems.

Regarding article length, you should make your articles as long as they need to be. Whatever is most helpful to the readers.

11-14-2011, 10:54 PM	#1
mosesaaron Warrior Member Join Date: Nov 2011 Posts: 12 Thanks: 0 Thanked 0 Times in 0 Posts	What can be done to improve website’s ranking as per the latest Google update? Google recently changed its search ranking algorithm, how do we in the internet marketing business cope with these changes. What steps can be taken to increase a website’s ranking as per the latest Google update?

11-14-2011, 11:18 PM	#2
prcys HyperActive Warrior Join Date: Aug 2011 Location: India Posts: 290 Thanks: 0 Thanked 6 Times in 6 Posts	Re: What can be done to improve website’s ranking as per the latest Google update? For ranking high , the same steps as before. That providing the quality content, decrease the bounce rate if high and decrease the outbound links, also increase the conversion rate and many factors need to manage for getting the higher rank. And as per the panda changed , it consider the more traffic and from the social media more and quality traffic. So for the effective result one need to increase the quality traffic of the site and specially from social sites.
	Engage a Manual Directory Submission Service and Increase Traffic to Your Website

11-14-2011, 11:46 PM	#3
Dayes Warrior Member Join Date: Apr 2010 Posts: 13 Thanks: 0 Thanked 4 Times in 2 Posts	Re: What can be done to improve website’s ranking as per the latest Google update? Provide useful content that users are searching for. Pretty simple, but that is what google wants you to do.

11-14-2011, 11:59 PM	#4
FraserC HyperActive Warrior War Room Member Join Date: Oct 2010 Location: British Columbia Posts: 189 Thanks: 18 Thanked 126 Times in 54 Posts Social Networking	Re: What can be done to improve website’s ranking as per the latest Google update? If you're talking about the fresh content update, you need to figure out if you're in an industry that requires freshness, like the news or sports. If that's the case, it's a mixed blessing. If you're willing to provide fresh content, there's an opportunity to jump to the top of the SERPS as news events are happening. If not, other people with fresh content will get in front of you. This update affects 30% of searches so it's a big deal.
	I'm the publisher of Universe Today and co-founder of the Keyword Strategy tool.

11-15-2011, 12:09 AM	#5
alexei_aus HyperActive Warrior War Room Member Join Date: Oct 2008 Location: Brisbane, Australia Posts: 484 Blog Entries: 3 Thanks: 14 Thanked 10 Times in 9 Posts Social Networking	Re: What can be done to improve website’s ranking as per the latest Google update? Ages domain (5+ years) On page SEO (title, description, H1/H2, content, internal linking structure, xml sitemap) Good quality content (300+ words) Update content regularly (RSS Feed) Try to provide quality user experience, so that the user gets what they are searching for Do not spam Get a variety of incoming links to your web pages
	Google Adwords Melbourne Salon Software That Rules!

11-15-2011, 01:19 AM	#6
Tacit Active Warrior Join Date: Nov 2009 Posts: 63 Thanks: 5 Thanked 6 Times in 6 Posts	Re: What can be done to improve website’s ranking as per the latest Google update? I would say having long content is a must. I normally try for 800+ for an article. It takes longer, but its worth it.
	"While tacit knowledge appears to be simple, it has far reaching consequences and is not widely understood."

11-15-2011, 03:13 AM	#7
junne HyperActive Warrior Join Date: Jun 2011 Posts: 310 Thanks: 66 Thanked 11 Times in 11 Posts Social Networking	Re: What can be done to improve website’s ranking as per the latest Google update? Quality content is the only way to attract robots and acquire good rankings. Use of fresh content and updated content will help you to in ranking well.
	Luxury car rental Miami \| Miami Dentist

11-15-2011, 09:32 AM	#9
FraserC HyperActive Warrior War Room Member Join Date: Oct 2010 Location: British Columbia Posts: 189 Thanks: 18 Thanked 126 Times in 54 Posts Social Networking	Re: What can be done to improve website’s ranking as per the latest Google update? @wegenbelasting - We write all our own articles, so copyright isn't a problem. You don't want to copy content from other sites, otherwise you run into duplicate content problems. Regarding article length, you should make your articles as long as they need to be. Whatever is most helpful to the readers.
	I'm the publisher of Universe Today and co-founder of the Keyword Strategy tool.