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Old 11-21-2011, 08:31 PM   #1
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Default Amazon And PPC

Can we use PPC for Amazon. Can we direct link or should we bring visitors to our landing page and then hope that they click through to Amazon.
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Old 11-21-2011, 08:37 PM   #2
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Default Re: Amazon And PPC

Amazon TOS prohibit direct linking. AdWords is very stringent when it comes to affiliate sites.

Build a site like the one below and you should have no problems with AdWords.

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-21-2011, 08:46 PM   #3
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Default Re: Amazon And PPC

Yeah after the Google slap all direct linking to any Affiliate link is impossible. Builds an amazon shot and promote it that way but honestly PPC is not the best way to promote affiliate offers at least not Adwords PPC.

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Old 11-21-2011, 09:07 PM   #4
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Default Re: Amazon And PPC

Quote:
Originally Posted by manny2513 View Post
PPC is not the best way to promote affiliate offers at least not Adwords PPC.
If you build a quality site and know how to keyword-target, it can be hugely profitable

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-25-2011, 06:09 PM   #5
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Default Re: Amazon And PPC

you can get away with linking adwords to amazon...because google is not going to ban amazon!

but the quality score will be terrible (3, at best) because of all the clutter and noise on amazon pages

best bet is to build a dedicated landing page to get the prospect excited about your offer, then click through to amazon with a 'buy now' or 'Gimmie!' button

good luck!
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Old 11-25-2011, 06:31 PM   #6
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Default Re: Amazon And PPC

Wrong. U cannot link to amazon from Adwords. Amazon will eventually ban you.

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-25-2011, 06:39 PM   #7
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Default Re: Amazon And PPC

Quote:
Originally Posted by wolfmmiii View Post
If you build a quality site and know how to keyword-target, it can be hugely profitable
What PPC network have you had most success with for this?
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Old 11-25-2011, 07:05 PM   #8
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Default Re: Amazon And PPC

It would be awesome if they did allow it, but they don't. Unfortunately.
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Old 11-25-2011, 07:35 PM   #9
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Default Re: Amazon And PPC

Quote:
Originally Posted by cooler1 View Post
What PPC network have you had most success with for this?
When I go PPC route, I use AdWords.

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-25-2011, 07:49 PM   #10
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Default Re: Amazon And PPC

Just build a simple website, using WordPress. Then you should be right Make sure you do your research though ;P

Good Luck,
Chris.D

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Old 11-25-2011, 07:55 PM   #11
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Default Re: Amazon And PPC

Quote:
Originally Posted by Chris Ditfort View Post
Just build a simple website, using WordPress. Then you should be right Make sure you do your research though ;P

Good Luck,
Chris.D
If only it were that simple. There are very specific reasons why so many folks have their AdWords accounts banned.

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-25-2011, 08:23 PM   #12
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Default Re: Amazon And PPC

If you love direct linking get on pof. You can direct link to anything there and the targeting is unbelievable.

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Old 11-25-2011, 09:08 PM   #13
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Default Re: Amazon And PPC

I don't use POF so maybe I'm talking out of my a$$ but how effective can POF be? I mean, who is there to actually buy anything or complete any CPAs???

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-26-2011, 05:13 PM   #14
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Default Re: Amazon And PPC

Quote:
Originally Posted by wolfmmiii View Post
Wrong. U cannot link to amazon from Adwords. Amazon will eventually ban you.
I don't know what happened to our prior conversation - the last 4-5 posts seem to have disappeared!

Or maybe I was on another thread, it's hard to remember

You are correct, as of the May 1, 2009, affiliate agreement updates, which don't precisely say you can't do it but they do imply that you can get banned for it.

Landing pages are required - and as wolfmiii pointed out elsewhere, they had better be good ones.

Amazon pages have terrible quality scores, anyway
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Old 11-26-2011, 05:16 PM   #15
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Default Re: Amazon And PPC

haha...

I think this is the thread you are referring to:

Landing Page Design - For PPC

NEW UTILITY POSTED (5/25/12): Pay-per-Click Calculator for Affiliates
NEW TUTORIAL POSTED (5/21/12):
My Personal Amazon Review Site Blueprint (pre-WSO special)
RECENTLY POSTED (5/17/12): Building a Product Review Site One Long-Tail at a Time

I now offer my own DIY HOW-TO tutorials for everything IM-related. You can now take advantage of my 15+ years of IM experience. NOW ACCEPTING PAYPAL!
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Old 11-26-2011, 07:04 PM   #16
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Default Re: Amazon And PPC

Create a landing page about your offer and do PPC campaign. Its work well for me.
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Old 11-27-2011, 08:36 AM   #17
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Default Re: Amazon And PPC

The basics will still work, and will always work. Creating amazing content, delivery extreme value to your marketplace, create unique and compelling offers and differentiate from the competition.

Syed Akram, Malaysia.
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