Onsite optimization

[googinup]

Hi.... guys what is the procedure to be followed for a new site in onsite optimization for getting good ranking???

[johnmayers]

Here i've listed some On Page factors...

Set your canonical domain name for the search engines and users.
Optimizing all Page Title and Meta Tags (HTML).
Interlinking pages.
Creating Proper Internal Navigational Structure
Anchor Text Optimization: Optimizing all new internal link labels (anchor text).
Creating proper Heading Tags on each page.
Adding the proper paragraph tags to your content.
Image Optimization: Add Alt and Title attributes to every image with related keywords.
Creating a video page implementing Youtube videos related to your services.
Creating and submitting a Google/Yahoo/MSN sitemap of all your pages.
Creating proper footer links on each of your pages.
Registering your site with Google/Yahoo/MSN webmaster tools.
Design a blog for your website, then often update it.

[ButterflyGarden]

Search Engine Optimization (SEO) has become a fine science. Tweaking, changing, and measuring is all part of the ongoing optimization process. SEO truly is a process that requires constant monitoring and attention. In order for a website to perform well, its managers and webmasters must adapt their SEO techniques as the search engine algorithms change.


Use the following "on-page" optimization techniques to improve your website's search engine ranking...

On-Page SEO - On Page Search Engine Optimization Tips

[Matt Attack]

If you are using wordpress then the All-in-one SEO pack will take care of almost everything you need to worry about for on-page optimization. There are several videos and sites with instructions on how to set this plugin up.

Also make sure you optimize your images as well with alt tags. As long as you cover the major stuff with on-site optimization you will be fine. A lot of people worry about the smallest details which may or may not make a difference, however I have never noticed tiny on-site tweaks that led to ranking improvements.

[TBInternetMarketing]

There are quite a few steps to optimizing your website for Google, but to start I would aim for keyword in URL, headers, description.

There is a lot more to it, but that would be a great place to start.
Also try to write decent length articles of 750 +. These tend to rank easier in Google in my experience.

[JammerJones]

Originally Posted by Matt Attack

Also make sure you optimize your images as well with alt tags. As long as you cover the major stuff with on-site optimization you will be fine. A lot of people worry about the smallest details which may or may not make a difference, however I have never noticed tiny on-site tweaks that led to ranking improvements.

You're the kind of person I hope to compete against... if you aren't worrying about all of the onpage factors then I'd guess your in a non-competitive niche. These tactics might work for smaller niches but if you ever plan to get into bigger niches you'll need to pay attention to all of the details.

There are tons of onpage factors you'll need to take care of with a new site, what kind of site is it? Ecommerce? Blog? Here are the things that I take care of prior to any linkbuilding that apply to any website:

-silo site structure
-URL structure (ie: widgets.com/blue-widgets/light-blue-widget.html)
-title tags
-header tags (h1, h2, h3)
-content (unique, well-written, keyword variations, LSI)
-internal linking structure
-image names & folders (site.com/images/keyword.jpg OR even better; site.com/keyword-images/keyword.jpg)
-alt tags
-breadcrumbs

Few things I want to add, putting the .html in your URL at the final pages signifies the end of the road. Otherwise it looks like you have more sub-folders. Think of it like a .txt file in folders. My Computer\My Documents\Blue-Widgets/Light-Blue-Widget.txt - this is a direct path to your product. People searching for "light blue widget" want this path whereas a search for "Blue Widgets" would be satisfied by a list of products in your Blue Widgets folder: widgets.com/blue-widgets

As for image optimization, you want to properly name the image file. So the name for your Light Blue Widget product is going to be light-blue-widget.jpg (.png, .tif, .gif etc.) so the image path will read: widgets.com/images/light-blue-widget.jpg OR widgets.com/widget-images/light-blue-widget.jpg. The idea is to make things as clear as day. Confusing bots will lead to poor rankings. Google wants to show the most relevant results for their users, so the easier you make it for them to understand what your site is about the easier it will be to gain rankings.

It'll take some work but if you can polish off these factors prior to linkbuilding you're setting yourself up for success.