How much money on PPC?

[zonkow]

How much money should I spend on PPC daily at least?

[alexschmidt]

hi,
it depends on the niche you are targeting, if the niche has low compilation then the keywords will cost you less but on a more competitive niche like forex, you need to have a high budget.
it depends entirely on you. if you can tell me the niche your website is in then i can give you an idea after doing a small research.

[PPC-Coach]

Totally up to you.

If every dollar you put in returns you $1.50 how much would you put into it then?

[zonkow]

Originally Posted by PPC-Coach

Totally up to you.

If every dollar you put in returns you $1.50 how much would you put into it then?

Everything I have

[blac6789]

Right, but if every dollar put in returns .10 then how much would you put in?

I would start small and test it out, make sure to track conversions etc and learn from what works and what doesn't. Try out different landing pages, different keywords and ads etc and you can see which ones are profitable and which ones are not.

[amarketing]

I haven't done any PPC myself, but from what I've heard, you want to learn as much as you possibly can before you start with it. This will help to decrease the amount of money you will loose before you become profitable. That is, it makes the learning curve shorter and cheaper.

This is something I would probably get a good wso on.

[rooze]

As a rule of thumb your marketing cost should be around 15% of your revenue. There are times when it can be much higher or much lower, but I'd work within that range until you've had a chance to establish your ROI via sufficient traffic.

[bigp1612]

Just started using ppc about 6 months ago, and found that it really does work. The traffic coming from ppc is definitely more targeted than the average visitor from organic searches. I would recommend starting off slow and with a small budget to give yourself a better understanding of how it works with your niche/keywords. Really get to know the keyword tools that are available to you. Good Luck!

[dburk]

Hi zonkow,

How much you spend should only be limited by your available working capital and how fast you can grow your business without creating wasteful chaos within your own organization.

You shouldn't be deciding how much to spend overall, but instead focus on how much to spend on the average CPC for each individual keyword. Every keyword will have a different optimal bid for maximum profit. The key to highly successful PPC campaigns is to micromanage your bidding at the individual keyword level.

[watson229]

It is completely depends upon your campaigns for which you are planning ppc.

[JeremiahSay]

PPC is all about testing and converting!

You'll need to try out different landing page, different keywords etc etc. Too see which one work or didn't work. Dump of all the ones that didn't work and only keep those that works!

I can say that PPC is not quite suitable if you're tight on cash because during the initial part on your PPC campaign, you're very unlikely to make any money, in fact you might even lose a lot of money.

But with that being said, PPC will definitely be profitable so you go on - You'll start to realize which landing page and keywords are doing well - you'll dump all the ones which doesn't make money and keep all the ones which makes you money -

Over time, you income will only be heading in 1 direction.. GUESS WHAT? yeah that's right, your income will only be going up and up and up! as much as $7 for every $1 you invest. Wow now you tell me, how many times would you give me your $1 if I were to give you back $7 each.

PPC is NOT a set and forget thing, hit and run etc etc.. PPC is more like investing, you need to learn from mistake, improve yourself and move on.

Trust me, once PPC starts to give you positive income, you'll begin to love it. You'll love PPC 'investing' much much MORE than you love your local 401K mutual funds and S&P500. What's 10% return per year when you can received 300% - 700% return in a MONTH.

Hope this help,

All the best, Don't give up and may God Bless you,
Jeremiah

P.S. PPC is essential for all IM, but first you must be prepared to fail, prepared to learn, and prepared to let go some cash

[seowebtriangle]

at least 10000k per month

it's not a big deal

cheers

[tylerjaysen]

What kind of question is this? Really? If you're really expecting a serious answer then include some more details about what you're looking to accomplish. If you have $4000 budget a month....then $133 a day on PPC would suffice. If you have less of a monthly budget...then spend less.

You need to be asking questions like...."What should I spend on PPC campaign before making adjustments to ad title or landing page" or something that we can give an honest direct answer to.