Komplex Questions! :) Website Used(carbrand)city.com, but I SEO keywords for "used car city"?

[komplex]

So I'm having trouble figuring this out..

Let's say my website is used(carbrand)city.com Let's for example it'd look like usedsubaruchicago.com.. Now I do some SEO for the keyword, "Used Car Chicago" instead of "Used Subaru Chicago", will that work well?

I need to rank for both keywords. "Used Subaru Chicago" and "Used Car Chicago". (Ps. I don't own those sites, just examples).

I always try to stay with exact match keyword domains, but there are none they are all taken for my niche.. I'm worried because of the Subaru in the domain, it's going to make it harder to rank.. The other BIG problem is I need my on-page SEO for the term Subaru to rank it for the keyword "Used Subaru Chicago", so my sites optimized for the word Subaru not CAR.

Maybe I'm over-analyzing this as usual. A part of me says delete this thread, you'll do fine, this is nothing to even worry about.

[YourProfessional]

EMD's are crap - in my personal opinion - you don't need that to rank.

I never use brand names in my domain - too much policing of domains by big companies. I know a lot of people who have been asked to close down domains with a brand name incorporated into it.

[komplex]

Originally Posted by YourProfessional

EMD's are crap - in my personal opinion - you don't need that to rank.

I never use brand names in my domain - too much policing of domains by big companies. I know a lot of people who have been asked to close down domains with a brand name incorporated into it.

I work for the brand though.. We have all rights to use the brand name in all online media. It's for a dealership site, so it won't get taken down or anything..