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Old 01-05-2012, 04:00 AM   #1
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Default keyword-rich domain name question

Hi,

From google's perspective, is there a difference in the sequence of keywords that make up a domain name with regards to ranking for a specific search term?

My most important keyword is [ailment]

I own the domain name [ailment]cure.com

I'm wondering if there's any difference between that and cure[ailment].com from google's perspective?
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Old 01-05-2012, 04:10 AM   #2
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Default Re: keyword-rich domain name question

You would need to do some testing on that but I would think the best domain name is going to be ailment.com.

Do some research by searching other terms and see how the results come up. Bearing in mind that it certainly is not the only factor to where sites rank but you might start to see a pattern.

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Old 01-05-2012, 04:15 AM   #3
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Default Re: keyword-rich domain name question

Thanks nick.

ailment.com is unfortunately not available, so it stands between [ailment]cure.com or cure[ailment].com

Just not sure which sequence of words would be better...
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Old 01-05-2012, 04:18 AM   #4
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Default Re: keyword-rich domain name question

Whats the traffic numbers for those phrases like. that could sway it either way.

Maybe there are more people looking to cure an ailment than looking for an ailment cure (or vice-versa). Know what I mean?

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Old 01-05-2012, 04:33 AM   #5
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Default Re: keyword-rich domain name question

Gotcha Nick.

Problem is that Google Adwords' keyword tool doesn't say...

It says 2400 searches for either of those. It doesn't specify which sequence is searched more.

However, Typing in "cure ailment" (with quotation marks) in google.com returned 56 400 results.

Typing in "ailment cure" (with quotation marks) in google.com returned 73 searches.

That tells me that people are more commonly using the phrase "cure ailment" around the Internet. Therefore, it's likely that people are also searching for the words in the sequence of "cure ailment" rather than "ailment cure".

Thus, cureailment.com should be a better domain than ailmentcure.com

Am I right?
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Old 01-05-2012, 04:36 AM   #6
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Default Re: keyword-rich domain name question

Yes, Google does give a difference but it isn't that major. Most things depends on how the site is optimized for that key phrase.

Regarding keyword-rich domain and ranking. As much as I've read so far, Google has decreased the ranking criteria for EMDs.
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Old 01-05-2012, 04:44 AM   #7
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Default Re: keyword-rich domain name question

I wouldn't want to rely only on the number of results but if it all you have to go on then you are right that cureailment.com is the best to go for.

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Old 01-05-2012, 04:46 AM   #8
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Default Re: keyword-rich domain name question

Thx guys.

Out of curiousity, is there a keyword tool that would allow me to find out the sequence in which people are searching for those words?
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Old 01-05-2012, 04:48 AM   #9
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Default Re: keyword-rich domain name question

Hi marmalade. First I think you should be searching for 'exact' keywords. It's somewhere to the left on keyword tool.

Secondly I think google is smart enough to pick up the keywords from both domains.
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Old 01-05-2012, 04:52 AM   #10
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Default Re: keyword-rich domain name question

Both domain names seem to be good if you are interested in choosing one, I would say the first option would be better, and since you already own the domain, so try forgetting about the second choice because there will not be a huge difference in positions on the net. There is a logical assumption that keyword-rich domain names could somehow have better chances of ranking because even when you build links for your site using the domain name, the keyword too would display.

Of course there are hundreds of cases to mention in here concerning domain names that do not have any of the words targeted but because of strong links they have, they could be found at the top of Google. Trying to choose a keyword-rich domain would be a sound strategy but addition of valuable contents to the sites and at the same time building superior links for them will eventually help them getting finer ranks, in all niches, even if domains do not contain main words.

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Old 01-05-2012, 01:20 PM   #11
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Default Re: keyword-rich domain name question

It depends. But I think that more important would be to have better optimized content on your pages. I would also build some more links to it.
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Old 01-05-2012, 01:43 PM   #12
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Default Re: keyword-rich domain name question

ailmentcure.com would be better. Don't always think of optimizing for Google, but remember that optimizing for visitors is good too.
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