SERP

opportunist86 · 01-09-2012, 09:36 AM

How come some sites which don't have much content on their homepage rank higher than my blog which has well onpage and off page optimization? I rank #5. All the sites above are companies' sites. They dont have keywords on their pages even. Why then don't mine rank higher which is highly optimized for keyword?

Trevor · 01-09-2012, 09:54 AM

Quote:

Originally Posted by opportunist86

How come some sites which don't have much content on their homepage rank higher than my blog which has well onpage and off page optimization? I rank #5. All the sites above are companies' sites. They dont have keywords on their pages even. Why then don't mine rank higher which is highly optimized for keyword?

The companies' sites are probably better established in the SERPs than your site - they may have older domains and more indexed backlinks to them.

So, what you can do is try to outrank them with high-quality backlinks with higher PR (preferrably, not necessarily) and be adding some fresh content regularly.

Will P · 01-09-2012, 09:55 AM

Their SERP may have a higher value of quality backlinks and domain authority.

Domainate · 01-09-2012, 02:53 PM

Their overall authority is probably far higher than yours due to being longer established. They may also have better domains in terms of higher age, closer match to the term, etc.

If you're targeting a highly searched/lucrative phrase, don't expect to beat the competition easily with on-site SEO. It may take several months if not years of SEO work to ultimately win out (though it'd be worth it once you have the ranking!).

owenlee · 01-09-2012, 09:31 PM

It answer is in the quality of those backlinks...is your backlinks of high quality?

TBInternetMarketing · 01-09-2012, 10:07 PM

There are a number of factors that make up SEO. Content is only a small part of this. This is why you will have some sites ranking without too much content if they have good backlinks coming in, or are well optimized in other ways.

forest l · 01-09-2012, 10:12 PM

It depends on many factors. Ranking a site is done on the basis on Domain age, numbers of backlinks, quality on links, PR of the site and many more other factors.

massivemarketing · 01-10-2012, 04:27 AM

Most likely is the fact that they have a large amount of high pr homepage backlinks with low OBL's targetting the keyword. Use SEO spyglass or Ahrefs to measure quality of links.

I see this all the time with sites having 4000 backlinks outranking sites with 50,000.

01-09-2012, 09:36 AM	#1
opportunist86 HyperActive Warrior Join Date: Aug 2011 Location: Pakistan Posts: 275 Thanks: 123 Thanked 7 Times in 7 Posts Social Networking	SERP How come some sites which don't have much content on their homepage rank higher than my blog which has well onpage and off page optimization? I rank #5. All the sites above are companies' sites. They dont have keywords on their pages even. Why then don't mine rank higher which is highly optimized for keyword?
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01-09-2012, 09:55 AM	#3
Will P 404 Error Not Found... War Room Member Join Date: Dec 2008 Location: WYO, USA. Posts: 259 Thanks: 14 Thanked 23 Times in 22 Posts Social Networking Contact Info	Re: SERP Their SERP may have a higher value of quality backlinks and domain authority.
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01-09-2012, 02:53 PM	#4
Domainate Steve Jones, Domain Pro War Room Member Join Date: May 2010 Location: San Diego Posts: 193 Thanks: 11 Thanked 39 Times in 32 Posts Social Networking Contact Info	Re: SERP Their overall authority is probably far higher than yours due to being longer established. They may also have better domains in terms of higher age, closer match to the term, etc. If you're targeting a highly searched/lucrative phrase, don't expect to beat the competition easily with on-site SEO. It may take several months if not years of SEO work to ultimately win out (though it'd be worth it once you have the ranking!).
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01-09-2012, 09:31 PM	#5
owenlee Advanced Warrior War Room Member Join Date: Jul 2009 Posts: 940 Thanks: 0 Thanked 65 Times in 56 Posts	Re: SERP It answer is in the quality of those backlinks...is your backlinks of high quality?
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01-09-2012, 10:07 PM	#6
TBInternetMarketing Senior Warrior Member War Room Member Join Date: Jan 2011 Location: In your PC Posts: 2,075 Thanks: 83 Thanked 789 Times in 234 Posts	Re: SERP There are a number of factors that make up SEO. Content is only a small part of this. This is why you will have some sites ranking without too much content if they have good backlinks coming in, or are well optimized in other ways.

01-09-2012, 10:12 PM	#7
forest l Warrior Member Join Date: Nov 2011 Posts: 22 Thanks: 0 Thanked 5 Times in 5 Posts	Re: SERP It depends on many factors. Ranking a site is done on the basis on Domain age, numbers of backlinks, quality on links, PR of the site and many more other factors.
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01-10-2012, 04:27 AM	#8
massivemarketing HyperActive Warrior War Room Member Join Date: Dec 2010 Location: Amsterdam, The Netherlands Posts: 275 Thanks: 4 Thanked 13 Times in 12 Posts	Re: SERP Most likely is the fact that they have a large amount of high pr homepage backlinks with low OBL's targetting the keyword. Use SEO spyglass or Ahrefs to measure quality of links. I see this all the time with sites having 4000 backlinks outranking sites with 50,000.
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