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Old 01-17-2012, 06:48 AM   #1
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Default OOPS

Hi guys

I just realised I made a massive cock up. i made an seo mistake on some of the hardest keywords to rank for for my most recent project.

Instead of hyphenating the page url for the inner pages i've put it all as one word.

I know that you're supposed to hyphenate the pages to show google it means a space between words.

Thing is i've already started my backlinking efforts for over a month now. Considerable effort has been put in. I'm so stupid I don't know how I managed to forget about it!

I just want to know from some of the experts on here...

How disterous is this?

Would it be better to start over and begin my backlinking campaign again? Or is it not THAT important and should i just carry on as normal.

Thanks guys.

David

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Old 01-17-2012, 06:54 AM   #2
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Default Re: OOPS

I think you should take that SEO 'fact' with a pinch of salt.

It's going to make no difference to your campaign. Definitely don't start again.

People argue on here all the time about whether hyphens are detrimental or not. If they are then the detriment is so minor as to be of no consequence whatsoever.

At least Social Bookmarks are still effective. 200 for $5. That's almost free.
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Old 01-17-2012, 07:02 AM   #3
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Default Re: OOPS

thanks for that melvolio, that's a relief!!

Just to clarify, i didn't mean the main domain name, that is all one word.

e.g. it's mysite.com/mortgagebroker when it should be mysite.com/mortgage-broker

i assume you understood that, just putting that just in case.

i see everywhere that hyphens are important. i do wonder sometimes whether these seo 'rules' are really as important as people make out. i've made big mistakes in the past and pages have done really well.

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Old 01-17-2012, 07:03 AM   #4
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Default Re: OOPS

Quote:
Originally Posted by birdman87 View Post
I know that you're supposed to hyphenate the pages to show google it means a space between words.
Whoever told you that, is an idiot.

I should clarify that. For the user experience, yes it makes it easier. For search engines, not so much. In fact, I have seen some tests done that found hyphens to be a negative ranking factor, very, very slight, but negative nonetheless. Like Paul said below though, if there is a mixing of words that a hyphen can make clearer, it could be worthwhile to do. You do not want a search engine thinking a post has to do with 'sex' because the post is 'classexamples'.

In the above example, if your title tag and H1 tags were 'Class Examples', I would like to think that search engines are smart enough to realize your post is not about sex and is about class examples instead.


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Old 01-17-2012, 07:08 AM   #5
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Default Re: OOPS

Is there a lot of them?

This is a perfect case for a 301 from old to new.
Just recreate the pages using hyphens.

Hyphens create a good user experience, as the
visitor knows exactly what the page is about.

But not all things require hyphens, although it is
a good practice. If the words are clearly defined,
such as "bigtiger," then no problem. If the words
can be slurred, or repeating letters, it may be
a problem. Like bestthings. Hard for a visitor to
read, but maybe not for google. Another example
is where many words can be formed from the
order. Hard to come up examples off the top of
my head, but certainly something like
classexamples would beg for a hyphen between
class and examples. The word ass and sex are
in there. So is lass, exam, amp, etc. I've seen
google put adsense ads on pages in reference to
words that are not meant to be.

The longer phrase, the more you should use hyphens.

An underscore would fine, but the caution is that
an underscore is rather meaningless. one_time is
not as definite as one-time.

So, if it's not a lot of work, just rename all pages with
hyphens, 301 the old to the new. Or, if it's fairly new
page, just delete them, start over, and have a
custom 404 error page.

Paul

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Old 01-17-2012, 07:14 AM   #6
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Default Re: OOPS

For SEO, it does not matter one bit. For a user experience, it also does not matter simply because they are not typing in your urls to visit pages, they are using the site's menu so it's a non-issue.

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Old 01-17-2012, 07:22 AM   #7
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Default Re: OOPS

in the eye of google, they are both the same...

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Old 01-17-2012, 07:25 AM   #8
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Default Re: OOPS

Thanks for all your responses guys, really appreciate it. i love the WF! bit of a relief to know.

I know this is a massive noob question but does a redirect send all of the link juice from the redirected page onto the new page?

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Old 01-17-2012, 07:29 AM   #9
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Default Re: OOPS

Been there done that. Don't waste a second going back to change them as you can just add more with the right url as you move forward. I made the mistake of going back to change some...oh well live and learn.

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Old 01-17-2012, 07:38 AM   #10
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Default Re: OOPS

Quote:
Originally Posted by birdman87 View Post
Thanks for all your responses guys, really appreciate it. i love the WF! bit of a relief to know.

I know this is a massive noob question but does a redirect send all of the link juice from the redirected page onto the new page?
Theoretically, but over time it wanes. Eventually the old will not
even matter. If they are new pages, there's not much there anyway
to matter much.

Funny some of the responses. It does matter in some cases, as
I stated above. Google's own SEO guide tells you to use hyphens,
especially in cases I pointed out. A search engine has no idea
what you mean and will guess. Why not help it make a good guess?
There can be a BIG difference.

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