How important content really IS!

edthetester · 01-19-2012, 09:33 AM

A lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.

DO you guys find content number of each post important?

mosthost · 01-19-2012, 09:52 AM

Quote:

Originally Posted by edthetester

A lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.

DO you guys find content number of each post important?

There's no correlation that I can see. I have some 50 word posts made years ago that drive great traffic and some 1,500 word ones that don't.

It's more 'common wisdom' or 'BS' being spread by the usual suspects.

bermuda · 01-19-2012, 10:25 AM

It's not the matter of counting the words in articles and contents appearing on pages of websites because originality and freshness of the materials will be the key elements in here. If you spend time and use your writing skills to create contents for people and readers to study and enjoy, your contents will pay off via boost in web rank and traffic share and even winning some strong, editorial links. Your contents could have one hundred or ten thousand words in them and doing fine.

People who are obsessed with words possibly are submitting too many contents to article directories and some of them as you know have rules that reject materials that are fewer than five hundred words per content page. These are fictions in the modern SEO world and try staying away from such artificial theories which never work online. Original content definitely helps but it is not the quantity of the words used but quality of the artworks created, so try to write very well.

mosthost · 01-19-2012, 10:38 AM

The main advantages to longer posts is that they offer more chances to rank, because they contain more keywords.

People these days seems to want to write bigger posts because they don't have the link equity to spread across more smaller ones.

Really, the key to creating content is to make it as compelling or in-depth as it needs to be.

dows · 01-19-2012, 10:51 AM

dont count words,count keywords!keywords number on 1 page really matters!more wors-more keywords.

Al amin · 01-19-2012, 10:52 AM

It doesn't matter how long your article is as long as it quality article. Google now loves quality. So focus on quality content.

tylerjaysen · 01-19-2012, 11:01 AM

yea if you're talking about ranking for a particular keyword vs just writing articles with longer length..well then there are many facets to getting ranked other than article length. SEO is so misunderstood and really some sites that get ranked often times seem on the surface to be crappy sites that should be on page 10.

rob1123 · 01-19-2012, 11:57 AM

Quote:

Originally Posted by mosthost

There's no correlation that I can see. I have some 50 word posts made years ago that drive great traffic and some 1,500 word ones that don't.

It's more 'common wisdom' or 'BS' being spread by the usual suspects.

There is a correlation between document length and rankings. If you go to this URL:New Edition of the Ranking Factors for 2011 is Now Live! | SEOmoz there was a mass correlation done by SEOmoz for over 10,000 keywords.

Go to the slide show before the comments section and the bar graph is on slide 29.

Its a good read if you have half an hour spare

strategic seo services · 01-19-2012, 12:01 PM

Quote:

Originally Posted by edthetester

A lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.

DO you guys find content number of each post important?

I've found that a page with at least 800 words, tightly structured around the targeted keywords, performs better in the search engines.

socialbacklinks · 01-19-2012, 12:03 PM

It used to be quantity > quality. Now its reversed!

edthetester · 01-19-2012, 12:05 PM

I mean, why would small e-commerce sites rank well? After all, they do not have that much content ... Their main asset is the number of quality backlinks.

Silverlight · 01-19-2012, 12:49 PM

Google now ranks sites according to type. Ecommerce, blog, info based etc are all ranked with different algorithims, also the fact that they use custom info from the searcher is a big factor now, this means you may not have the same results I do on the same search term.

Yeehaw · 01-19-2012, 02:24 PM

It comes down to your niche. The panda update goes after low quality content. Look at the quantity and quality of the top guys in you niche.

DynaPass · 01-19-2012, 03:33 PM

I think a page you are ranking for a competitive keyword should have 500 words on it, only because that seems like a small amount of data. Not every page needs 500 words however the objective of a search is to find a result and 500 seems like enough to provide an solid result.

Charley Brown · 01-19-2012, 07:10 PM

I think you're confusing content in terms of quantity with content in terms of quality.

Just because an article is 500 words does not mean that it is high quality content. Strong content is still very important. Many of the ecommerce websites typically rank better because their content serves a purpose, and the short summary of the product is leaps and bounds better quality content than the niche site that hired a non-native English writer to write 500+ words of articles.

01-19-2012, 09:33 AM	#1
edthetester Active Warrior Join Date: Dec 2011 Location: UK Posts: 62 Thanks: 0 Thanked 0 Times in 0 Posts	How important content really IS! A lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords. DO you guys find content number of each post important?

01-19-2012, 10:25 AM	#3
bermuda HyperActive Warrior Join Date: Mar 2010 Posts: 235 Thanks: 1 Thanked 16 Times in 16 Posts	Re: How imporant content really IS! It's not the matter of counting the words in articles and contents appearing on pages of websites because originality and freshness of the materials will be the key elements in here. If you spend time and use your writing skills to create contents for people and readers to study and enjoy, your contents will pay off via boost in web rank and traffic share and even winning some strong, editorial links. Your contents could have one hundred or ten thousand words in them and doing fine. People who are obsessed with words possibly are submitting too many contents to article directories and some of them as you know have rules that reject materials that are fewer than five hundred words per content page. These are fictions in the modern SEO world and try staying away from such artificial theories which never work online. Original content definitely helps but it is not the quantity of the words used but quality of the artworks created, so try to write very well.
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01-19-2012, 10:38 AM	#4
mosthost Senior Warrior Member Join Date: Jun 2011 Location: Cleveland, Ohio Posts: 1,189 Thanks: 104 Thanked 138 Times in 122 Posts Social Networking	Re: How imporant content really IS! The main advantages to longer posts is that they offer more chances to rank, because they contain more keywords. People these days seems to want to write bigger posts because they don't have the link equity to spread across more smaller ones. Really, the key to creating content is to make it as compelling or in-depth as it needs to be.
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01-19-2012, 10:51 AM	#5
dows Warrior Member Join Date: Nov 2011 Posts: 23 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How imporant content really IS! dont count words,count keywords!keywords number on 1 page really matters!more wors-more keywords.

01-19-2012, 10:52 AM	#6
Al amin Senior Warrior Member War Room Member Join Date: Sep 2011 Location: Around all of you! Posts: 130 Thanks: 5 Thanked 4 Times in 4 Posts Contact Info	Re: How imporant content really IS! It doesn't matter how long your article is as long as it quality article. Google now loves quality. So focus on quality content.
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01-19-2012, 11:01 AM	#7
tylerjaysen HyperActive Warrior Join Date: Apr 2009 Posts: 204 Thanks: 1 Thanked 14 Times in 11 Posts	Re: How imporant content really IS! yea if you're talking about ranking for a particular keyword vs just writing articles with longer length..well then there are many facets to getting ranked other than article length. SEO is so misunderstood and really some sites that get ranked often times seem on the surface to be crappy sites that should be on page 10.
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01-19-2012, 12:03 PM	#10
socialbacklinks Advanced Warrior Join Date: Jan 2012 Location: Texas Posts: 105 Thanks: 29 Thanked 14 Times in 10 Posts Contact Info	Re: How imporant content really IS! It used to be quantity > quality. Now its reversed!

01-19-2012, 12:05 PM	#11
edthetester Active Warrior Join Date: Dec 2011 Location: UK Posts: 62 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How imporant content really IS! I mean, why would small e-commerce sites rank well? After all, they do not have that much content ... Their main asset is the number of quality backlinks.

01-19-2012, 12:49 PM	#12
Silverlight Warrior Member Join Date: Aug 2011 Posts: 29 Thanks: 8 Thanked 3 Times in 3 Posts	Re: How imporant content really IS! Google now ranks sites according to type. Ecommerce, blog, info based etc are all ranked with different algorithims, also the fact that they use custom info from the searcher is a big factor now, this means you may not have the same results I do on the same search term.

01-19-2012, 02:24 PM	#13
Yeehaw Warrior Member Join Date: Dec 2009 Location: San Diego,CA Posts: 25 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How important content really IS! It comes down to your niche. The panda update goes after low quality content. Look at the quantity and quality of the top guys in you niche.

01-19-2012, 03:33 PM	#14
DynaPass Active Warrior Join Date: Oct 2011 Posts: 62 Thanks: 2 Thanked 5 Times in 5 Posts	Re: How important content really IS! I think a page you are ranking for a competitive keyword should have 500 words on it, only because that seems like a small amount of data. Not every page needs 500 words however the objective of a search is to find a result and 500 seems like enough to provide an solid result.
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01-19-2012, 07:10 PM	#15
Charley Brown Active Warrior Join Date: Oct 2009 Posts: 79 Thanks: 2 Thanked 3 Times in 3 Posts	Re: How important content really IS! I think you're confusing content in terms of quantity with content in terms of quality. Just because an article is 500 words does not mean that it is high quality content. Strong content is still very important. Many of the ecommerce websites typically rank better because their content serves a purpose, and the short summary of the product is leaps and bounds better quality content than the niche site that hired a non-native English writer to write 500+ words of articles.