How can I track sales from a PPC Adwords campaign?

JoseMadrid · 01-26-2012, 10:20 AM

Hi all,

I do some direct linking affiliate marketing, with a 30% profit more or less, I consider it low.

Commisions are low 3-5% for the programs I run.

I am considering to manage adwords campaigns to the client website without the affiliate platform and ask the client for a 10-15% commisions.

Any similar experiences? Ideas?

What software could I use to tracks sales figures from each keyword??

Thanksss in advance

KuhNoodle · 01-26-2012, 10:31 AM

If I'm not mistaken there was a way to do this with Google analytics. Hopefully this is more toward the direction you were looking. support.google.com/adwords/bin/answer.py?hl=en&answer=1722054

chriscoop · 01-26-2012, 10:57 AM

You can setup ecommerce tracking in Google analytics when it is an e commerce shop. You also need to put the adwords conversion code on the thank you page after people purchased the product.

This way you can see in adwords which keyword generated the sale and you can see the CPA levels. You are also able to see this data in google analytics when you link your adwords account with the Google analytics account.

But it all means that you need to have access to the confirmation page.

JoseMadrid · 01-26-2012, 01:14 PM

Those are good news!!

I normally use the adwords code for other ppc campaigns for clients but I didnt know I could relate the investment from each keyword with the exact sales figures.

I will try

Thanks a lot for your help

01-26-2012, 10:20 AM	#1
JoseMadrid Warrior Member Join Date: Jan 2012 Posts: 4 Thanks: 0 Thanked 0 Times in 0 Posts	How can I track sales from a PPC Adwords campaign? Hi all, I do some direct linking affiliate marketing, with a 30% profit more or less, I consider it low. Commisions are low 3-5% for the programs I run. I am considering to manage adwords campaigns to the client website without the affiliate platform and ask the client for a 10-15% commisions. Any similar experiences? Ideas? What software could I use to tracks sales figures from each keyword?? Thanksss in advance

01-26-2012, 10:31 AM	#2
KuhNoodle Hokage In Training War Room Member Join Date: Jan 2012 Posts: 8 Thanks: 0 Thanked 1 Time in 1 Post	Re: How can I track sales from a PPC Adwords campaign? If I'm not mistaken there was a way to do this with Google analytics. Hopefully this is more toward the direction you were looking. support.google.com/adwords/bin/answer.py?hl=en&answer=1722054

01-26-2012, 10:57 AM	#3
chriscoop Warrior Member Join Date: Jul 2010 Posts: 13 Thanks: 2 Thanked 1 Time in 1 Post	Re: How can I track sales from a PPC Adwords campaign? You can setup ecommerce tracking in Google analytics when it is an e commerce shop. You also need to put the adwords conversion code on the thank you page after people purchased the product. This way you can see in adwords which keyword generated the sale and you can see the CPA levels. You are also able to see this data in google analytics when you link your adwords account with the Google analytics account. But it all means that you need to have access to the confirmation page.

01-26-2012, 01:14 PM	#4
JoseMadrid Warrior Member Join Date: Jan 2012 Posts: 4 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How can I track sales from a PPC Adwords campaign? Those are good news!! I normally use the adwords code for other ppc campaigns for clients but I didnt know I could relate the investment from each keyword with the exact sales figures. I will try Thanks a lot for your help