Improving Adwords Account History

Narayan · 02-23-2009, 08:12 PM

Heyas, I have an AdWords account that has 7 campaigns with low CTR (about 0,05% with over 1 Mio Impressions), there were also some keywords with low Quality Score. I deleted those now, but they got the traffic.

I just started a new campaign and got an initial first bid of $1.25 for a keyword that has a normal bid of $0.30 (it shows that in the traffic estimator and also on my other Adwords Account)

Basically it's the same as described here: Google Adwords Account History

I know the best way would probably to start a new Adwords account. But since this account is my main google account, I would not like to quit the Adwords here so easily.

So my question is this: has anybody "saved" his Adwords account from a poor accound history to a good one again? Meaning getting good bids with a good managed quality score? Is it worth the try or will it take ages?

Narayan · 02-24-2009, 06:13 AM

Did someone made it back from a not so stellar account history in adwords?

Mike Morgan. · 02-24-2009, 06:38 AM

If you have any low performing keywords there is a probability of depleting your account .

The main point here is that you should have good performance of all your keywords throughout out your account .

I hope it helps.

Mike

Narayan · 02-24-2009, 08:05 AM

Thx! In this setup, all old campaigns are on pause now. The one new campaign is very tight and has a few good keywords (quality score is 7). But the initial bid is way to high and it's most likely because of the account history.

So what can you do here?

02-23-2009, 08:12 PM	#1
Narayan Active Warrior Join Date: Dec 2008 Posts: 54 Thanks: 2 Thanked 3 Times in 2 Posts	Improving Adwords Account History Heyas, I have an AdWords account that has 7 campaigns with low CTR (about 0,05% with over 1 Mio Impressions), there were also some keywords with low Quality Score. I deleted those now, but they got the traffic. I just started a new campaign and got an initial first bid of $1.25 for a keyword that has a normal bid of $0.30 (it shows that in the traffic estimator and also on my other Adwords Account) Basically it's the same as described here: Google Adwords Account History I know the best way would probably to start a new Adwords account. But since this account is my main google account, I would not like to quit the Adwords here so easily. So my question is this: has anybody "saved" his Adwords account from a poor accound history to a good one again? Meaning getting good bids with a good managed quality score? Is it worth the try or will it take ages?

02-24-2009, 06:13 AM	#2
Narayan Active Warrior Join Date: Dec 2008 Posts: 54 Thanks: 2 Thanked 3 Times in 2 Posts	Re: Improving Adwords Account History Did someone made it back from a not so stellar account history in adwords?

02-24-2009, 06:38 AM	#3
Mike Morgan. Advanced Warrior War Room Member Join Date: Nov 2008 Posts: 864 Blog Entries: 42 Thanks: 8 Thanked 275 Times in 54 Posts	Re: Improving Adwords Account History If you have any low performing keywords there is a probability of depleting your account . The main point here is that you should have good performance of all your keywords throughout out your account . I hope it helps. Mike
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02-24-2009, 08:05 AM	#4
Narayan Active Warrior Join Date: Dec 2008 Posts: 54 Thanks: 2 Thanked 3 Times in 2 Posts	Re: Improving Adwords Account History Thx! In this setup, all old campaigns are on pause now. The one new campaign is very tight and has a few good keywords (quality score is 7). But the initial bid is way to high and it's most likely because of the account history. So what can you do here?