Sending PPC traffic to review pages

apatters · 03-06-2009, 05:43 PM

I have a review site in a large niche which is currently generating a modest income via affiliate commissions on multiple products. The site converts organic search and article marketing traffic to sales quite well.

I am looking to get into the PPC world and am wondering if PPC traffic is more or less likely to convert well for a review site? It seems like most of the guys who show up at the top of adwords on google for my niche's keywords have one-page sites that are doing a hard sell rather than more objective product descriptions.

Is there some reason that a super hard-sell attitude works better for PPC?

George Katsoudas · 03-07-2009, 01:16 AM

Without knowing your niche, this may tough to answer. Not everything works the same for every market.

That said, review sites work very, very well across different industries and product types.

Just search on 5 random niches and you will likely see review sites within the top paid listings.

Test your idea - it doesn't sound bad to me.

Sean Kelly · 03-07-2009, 06:44 AM

Before anyone else gives you their 'opinion' you should read this..

http://www.warriorforum.com/main-int...w-website.html

Sean

03-06-2009, 05:43 PM	#1
apatters Active Warrior Join Date: Jun 2008 Location: USA Posts: 68 Thanks: 8 Thanked 0 Times in 0 Posts	Sending PPC traffic to review pages - good idea? I have a review site in a large niche which is currently generating a modest income via affiliate commissions on multiple products. The site converts organic search and article marketing traffic to sales quite well. I am looking to get into the PPC world and am wondering if PPC traffic is more or less likely to convert well for a review site? It seems like most of the guys who show up at the top of adwords on google for my niche's keywords have one-page sites that are doing a hard sell rather than more objective product descriptions. Is there some reason that a super hard-sell attitude works better for PPC?

03-07-2009, 01:16 AM	#2
George Katsoudas Advanced Warrior War Room Member Join Date: Jul 2004 Location: Greece Posts: 560 Thanks: 262 Thanked 700 Times in 46 Posts	Re: Sending PPC traffic to review pages - good idea? Without knowing your niche, this may tough to answer. Not everything works the same for every market. That said, review sites work very, very well across different industries and product types. Just search on 5 random niches and you will likely see review sites within the top paid listings. Test your idea - it doesn't sound bad to me.
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03-07-2009, 06:44 AM	#3
Sean Kelly Advanced Warrior War Room Member Join Date: Oct 2006 Location: Ireland Posts: 750 Thanks: 5 Thanked 34 Times in 24 Posts Contact Info	Re: Sending PPC traffic to review pages - good idea? Before anyone else gives you their 'opinion' you should read this.. http://www.warriorforum.com/main-int...w-website.html Sean
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