** 4 SEO Laws That Guarantee Traffic & Success Online!

[FitJerk]

What you are about to read are the findings of one man's relentless pursuit to succeed online. I still have some ways to go but I have come a long, long way. After reading every IM eBook under the sun, and watching every video I could get my hands on, I came upon a grand realization. I then took my findings and turned them into 4 laws that will pretty much guarantee success online. These aren't 4 little tricks that will be outdated in the next 2 weeks. This is CORE **** that most "GURUS" don't bother teaching others. (With the exception of one or two)

I'm sure you've noticed this phenomenon by now: No matter how many times these internet marketing gurus try and spin their stuff, it's almost always the freakin same! The core SEO techniques have been the same for a while and will continue to remain the same for some time to come. I am no internet marketing guru... My expertise lies in fitness, yet I have managed to make a living online and I'm going to show you how to do the same.

Truth be told, I haven't come across new and relevant information about SEO, & traffic generation in quite some time... So why should you continue reading this article?

Because one, it will be a wakeup call and two, no online business model is immune to the laws IMO. An online business, just like an offline business takes WORK, but hopefully I can help you make sure that the effort you put in pays off.


Law #1:
Web Traffic Cannot Be Created Out Of Nothing Nor Destroyed... It Must Be Leveraged In One Form Or Another.

Does this law sound familiar? It is based around the law of conservation of energy, and guess what? Juicy traffic to your website follows the same law. Once you really understand this, the actions you take will change and the results you start to attain will become more tangible.

First let's start with the understanding of traffic. What is it? Traffic is the amount of visitors you get, and each visitor is a REAL PERSON. Five million bots visiting your website every month will only make your Google analytics home page look good, but won't result in sales. So in short, realize that you cannot CREATE a mass number of humans, send them to your website and make them buy ****. This would be creating traffic.

What you need to do is GO WHERE TRAFFIC ALREADY EXISTS... Then attract & leverage it. When you pay Google for Adwords and when visitors come to your site, you aren't really paying for traffic, you are paying Google to allow you to leverage the people that use it's service. When a JV partner blasts out your offer to 50k subscribers and your website gets a spike of 15k people that month, you didn't CREATE traffic, you leveraged an email list where traffic already exists.

So how can you use this law practically? Well from now on, you need to stop wasting your time with websites and article directories that have no traffic. You need to go where the demand exists... Then use VALUABLE content and CLEVER copy to attract and leverage the traffic to come to your website and buy stuff. Simple.

Here are a list of websites that get quite a bit of traffic, which you can leverage. Either for FREE or for a bit of cash. There are more, obviously, but these should help you get started.

Google.com (Adwords)
Usfreeads.com
Twitter.com (you need followers, so make sure you follow those that follow back)
Facebook.com (create fan-pages!)
Social Bookmarking & News sites (digg.com, mixx.com, technorati.com... Etc)
Article Directories (ezinearticles.com, goarticles.com, articlealley.com)
Page creation sites (hubpages, squidoo, wetpaint etc.)
Commenting On High Traffic Blogs
Warrior Forum (Or other popular forums in your niche)
Prweb.com (Press releases are picked up by news sites such as CNN!)

Keep reading to learn how you can efficiently leverage these sites. Just showing up where traffic exists is only a piece of the puzzle.

Law #2:
Traffic = Money

This law relies on the understanding of law #1. Just as traffic cannot be created out of nothing, neither can money (not by you anyways). Money circulates in the economy and is constantly being transferred from one place to another. The only way to create money is if you are the government and control the machines that print out those bills. Even then, more than 90% of the world's money is not available in tangible form. It's all electronic.

So yet again, you need to go where the money exists and then ATTRACT it using valuable content and smart marketing. Let's say you have a shoe making blog... Which company would you contact to promote the advertising banner space on it: Nike or the dollar store down your house that sells slippers? Extreme example? Yes. Does it get the point across? Absolutely.

Go where the money is, and you are more likely to obtain it. If you have a solid product, get in contact with people who want it and have the money for it. You can start appealing to a smaller niche later, when your bills are paid, you are out of debt and you can afford to take a gamble.

In the end, the only small difference between money and traffic is that money can be destroyed. You can take a dollar bill and wipe your bum with it, or burn it. Your call.

Law #3:
Traffic Is Attracted To Value, Therefore Content Is King & Links Are The Queen.

Just by showing up to a place where traffic exists does NOT mean that you will instantly be able to leverage it, or direct it to your site... Which means sales are NOT guaranteed. So how do you guarantee the sale?

Simple, you provide a massive amount of value through your product or service, then you promote it. Now, I cannot help you make a quality product because I don't know what your niche is. If you want to see an example of a quality product in the fitness niche then I have you covered because I wrote an eBook about this topic and it's my life's work. Not only that, I meticulously made sure it meets the highest quality standards and tested the information in it time and time again. This means my clients see RESULTS... And FAST!

On top of this I run a blog which compliments my book, and I make sure that every post offers enough value to rock your socks off. Visit Fit Jerk's Flawless Fitness Blog.

So let's talk about what I CAN help you with... Promotion. After you create your high quality product and showing up where traffic exists, how do you make sure people know about it? It's called keyword relevance and link juice! You need to make sure that you have as many one-way links pointing to your product page with an anchor text that has your chosen keyword in it. You also need to make sure your keyword or phrase is something that is being searched often... This means people are typing it into Google. Which again means... Going where the traffic exists. You can use Google's keyword tool to perform such a task.

On top of this, you need to make sure that your keyword is listed in your title once, in your URL once, and mentioned once or twice in the content of your webpage. NO MORE! There is a difference between keyword STUFFING and keyword RELEVANCE. It should only show up where it needs to. Point Blank Period.

If your website has multiple pages, then you should make sure you have anchor links that are pointing to the relevant page. For example, on your home page you can have a sentence that says: "If you wish to reach me, be sure to visit my contact page". The word "contact" will be an anchor text link to: yourwebsite.com/contactme.html. Or something similar.

On the flipside, in your contact page, you can have a sentence that says: "after you contact me, be sure to visit my shoe making blog". The phrase "shoe making blog" will the be anchor text to... you guessed it, your blog homepage!

Don't over-do this. In fact, to prevent you from over-doing SEO techniques, you need to understand the next law.

Law #4:
Understand The Search Engine, But Think Like A Free Man

A lot of marketing gurus say: "you must think like a search engine", or "you need to learn how the search engine's brain works"... BULLSH*T! The search engine is trying to think like YOU, so why would you downgrade yourself?

The search engine's job is simple. Find what the prospect is looking for as quickly as possible. This means that all those fancy algorithms that are in place are meant to IMMITATE what a HUMAN would find relevant.

Think about it. If there were only, say... 20 webpages popping up every day on the web, and Google was still the dominant search engine, it would use a team of 100 employees who would judge the relevance of the sites. This means quality websites would be hand picked from the spam websites. In fact, the spam sites would be Google slapped (be dropped in rankings).

But, this isn't the case. There are MILLIONS of websites popping up daily, and there is no way that any company has the man power to sort through the good and the bad. So there were mathematical algorithms created to SIMULATE how an human would think, and in THIS day and age, the top search engine's (Google) ability to find relevant information is pretty damn good. In fact, fighting with Google, and trying to find little holes in its search function is not only difficult, it's down right idiotic. Why would you risk being slapped by a search engine that gets 60% of the web's traffic?

Since you cannot create traffic, this is one gamble that is not worth taking. In fact, in the time that Black Hat marketers spend finding holes and making small amounts of cash here and there... YOU could have come up with SOLID content that Google (or another search engine) likes, and be given serious preference, resulting in a CONSTANT stream of traffic for LIFE. And we all know that traffic = money. So what will it be? A quick buck... Then on to spending time trying to find another exploit which will be patched in a few weeks, or creating quality content that will serve you and your wallet forever... Hmm.

Exceptions:

Now, although these laws will serve you well in the short AND long term, exceptions DO exist. Traffic cannot be created... This applies to 99.99% of the business owners on this earth. But there are those websites such as google.com, apple.com, microsoft.com, cnn.com, bbc.com that can pretty much "create" traffic.

What this means is that their brand power is strong enough to attract traffic without leveraging it from somewhere else. When someone wants to go to the apple website, they don't go into Google and type in "apple home page". Instead they go right to the browser and type in "apple.com". Or they have it bookmarked. There is no middle man.. And truth be told, THIS is what you should eventually strive for.

So I want you to keep these small anomalies in mind. They exist, but are basically irrelevant.

Conclusion:

In the end, I'm not trying to BOUND you by these laws, instead, I'm trying to really FREE you by making you think properly and more efficiently. Now, if you're a beginner, where do you go from here? You got the mindset right, but where do you go to find more high traffic sites? What are the watering holes where the traffic around your niche congregate by the thousands? What are other ways in which search engines are trying to be more relevant to humans? Which company in your niche has the most money and is willing to pay you for your product or service?

Well, you can find most of the answeres to those questions on this FORUM. Use the search function and you're on your way.

But, if you want everything in one spot, I will be answering these questions and technicalities in an up and coming report, which I am going to make sure is a FRESH, INTERESTING and USEFUL read. To know the instant it comes out, check out my SEO page.

(People have asked me if they will have to pay or if it will be FREE. Right now I'm not sure, but I WILL be giving out review copies, so make sure you're on the list. This way you'll be the first to know)

In the mean time, I suggest you take your new found knowledge and apply it by doing some researching of your own, while creating quality content. As Gary Vaynerchuk, host of Winelibrary.tv once said: "If you're pumping out good ****, people will follow!"

And I couldn't agree more. As for me, its time to get back to my CORE passion... fitness, although I now consider SEO and IM my hobbies. Here's to being successful and acquiring this stuff we call "money"... Good luck!

- Fit Jerk

[4morereferrals]

On top of this, you need to make sure that your keyword is listed in your title once, in your URL once, and mentioned once or twice in the content of your webpage. NO MORE! There is a difference between keyword STUFFING and keyword RELEVANCE. It should only show up where it needs to. Point Blank Period.

Good post ... I try and cover this in my stuff. I think people doing backlinking a while got it down, but some of the newer folks get over zealous and get too many keywords and links to the same domain/urls on one page.

Leverage ... Im all about it!

[Easy Cash]

Great post !

There is some awesome information in this - if you are a newbie, you should take note.

Thanks for the post.

[Oling]

This is a great thread and good especially for noobs and in between.

[Scytherisms]

Wow, this expanded my mind quite a bit. As someone who is new to IM, I've been so overwhelmed with all these products. Thanks for clearing up some of my confusions. Great Read!

[webdesignservice]

A must read content.

As what fellow Warriors said, beginners in this field should have this tips and guides.

Thanks for bringing this up Metalslug.

Cheers,
Jacob

[maco]

I am newbie in the SEO so this post is useful for me. Thanks

[Abby]

Great ideas. Thanks for this informative post.

[ryanbessling]

Great Post!

I have learned a few things that I didn't know before!

[joso162]

Great, thanks

[nvs74191]

Great post. Touched the right chords in me.

Would you like to be my friend?

[Saidar]

Hello warriors

I still don't understand keyword density! He said only use your keyword about once or twice in your body, but I have written articles about a certain topic that I included the keyword many times without even noticing it, so it's natural, many writers do it that way.

So what does google see as keyword stuffing? What is the maximum percentage keyword density?

[Saidar]

I already checked there, there none of those links appear there. Looks like that is the function of the Meta widget

[Saidar]

Haha sorry posted in the wrong topic

[Nigerian Entrepreneur]

I will like to understand what is really considered keyword stuffing. While writing a post about a subject, sometimes one cannot help repeating a certain phrase often. In some cases the phrase is not even the keyword being targeted. Will that attract a big slap from the search engines?

[linkisking]

Originally Posted by metalslug

A lot of marketing gurus say: "you must think like a search engine", or "you need to learn how the search engine's brain works"... BULLSH*T! The search engine is trying to think like YOU, so why would you downgrade yourself?

That is so true.sometimes we focus too much on optimizing the website for the search engines that we forget that the users are human just like us.So we should think like humans think.

[zoobie]

Yeah thanks for the post. Targeted traffic is more important than low quality traffic. That's why a detail keyword research should be done first in order to find the quality
traffic and you can use Google Adwords site placement to find the quality websites to advertise your offer on. They are much more targeted traffic.

[FitJerk]

Originally Posted by Saidar

Hello warriors

I still don't understand keyword density! He said only use your keyword about once or twice in your body, but I have written articles about a certain topic that I included the keyword many times without even noticing it, so it's natural, many writers do it that way.

So what does google see as keyword stuffing? What is the maximum percentage keyword density?

Listen, don't sweat over this, if you're just writing along and happen to mention your keyword a few times, that's fine. A good rule of thumb to follow (if you like rules) is once every 250-300 words. Though to be honest, the keyword is more important in the TITLE of your article, and the perma-link.

For example, lets say your keyword is "weight loss"

A title such as: Top 10 Weight Loss Tips To Get You Lean By This Summer
And a permalink URL such as:
(www).yourblog.com/weight-loss-tips-to-get-you-lean-by-this-summer

COMBINED WITH a few sprinkles of your keyword during the article will be MORE than enough to flag your article as legit & relevant.

I used to follow those lame ass keyword density percentages and lose sleep if my article wasen't on par. Then I realized every "guru" would recommend a different percent, then I realized all this BS was hindering the quality of my articles so I decided to dump that **** and be REAL.

Don't forget, just because someone found your article, doesn't mean they'll read the whole thing or even bother clicking on your link. I've read articles that were trying so hard to include their keywords everywhere, that it was a pain to read. It felt fake, it felt lame, and I would never:

* Email that article to a friend
* Tweet about it
* Bookmark it
* Digg it

As far as, "what is the max density that you should never cross"... no one knows 100% because that's a Google secret. I think if you follow the simple rules of thumb above, you will NEVER have to worry about being Google slapped. And isn't that better than constantly stressing over this little matter? Pfft, I think so.

[Intrepreneur]

I actually began to beleive we were being led down a darkened path through keyword density hype, so as we would buy the next big thing that comes from the autopresponder.

[mardo]

Great Post! Thanks!

[seosharing]

Nice Post very informative to me

Thank U

[MikeGriffith]

Excellent post. I especially like your statement that you can neither create nor destroy traffic--that you have to go where the traffic is. Thanks

[FitJerk]

Originally Posted by affiliation_fixation

Wow, this was amazing! I never really looked at traffic this way before. Great read man!
(P.S- I'm new here... how do I do a "thank you"? )

Uhh.. you should see a thank you button. But, since you're new I don't think you will. But whatever, don't fret over it. I'll take your thanks in a post form. Appreciate it.

Good to see my view on things are helping a few of you out. Kill It!

[jaeburnham]

very good post. I enjoyed it very much. Good luck with your book.

Jae

[mados]

thanks for this topic

[ishansoni]

Great post, nice info! Good luck with your new ventures
Ishan

[Scytherisms]

Originally Posted by metalslug

I used to follow those lame ass keyword density percentages and lose sleep if my article wasen't on par. Then I realized every "guru" would recommend a different percent, then I realized all this BS was hindering the quality of my articles so I decided to dump that **** and be REAL.

Don't forget, just because someone found your article, doesn't mean they'll read the whole thing or even bother clicking on your link. I've read articles that were trying so hard to include their keywords everywhere, that it was a pain to read. It felt fake, it felt lame, and I would never:

* Email that article to a friend
* Tweet about it
* Bookmark it
* Digg it

SO true!... A lot of article sites have useless junk, I've moved to reading content on Hubpages and sometimes Squidoo since they have decent quality control and most people actually provide real content.

Ezine is ok too but still too much keyword overload. Don't they have real humans approving those articles? Jeez...

P.S- Your blog is pretty killer. Maybe I'll start working out again haha!!

[Good News Now]

good info, thank you very much

[stevereel]

Brilliant! I just signed up for your SEO book.

[FlashDriveDT]

Wow, looks like you're fit in more than one department. Thank you!

I have a question about what you said regarding permalinks. On the google webmasters forum people told me that the keyword(s) in the permalink is not that relevant but first and foremost the permalink is there to be user-friendly. More important is to have the keyword appear at the beginning of your article or post and in the title tag. I have been wondering about this because I had considered changing my entire permalink structure from one keyword to a more popular one (e.g. /find-usb-memory-sticks to /find-usb-flash-drives) but I kinda shy away from all that 301 work if it doesn't result in better SERP rankings (for keyword "find usb flash drives"). I was told that the difference that this might cause would be very minor at best, maybe 1 rank. So to me that's negligable at this point and I'd rather focus on building more backlinks. Thanks for any clarificiation!

[FitJerk]

Originally Posted by FlashDriveDT

Wow, looks like you're fit in more than one department. Thank you!

I have a question about what you said regarding permalinks. On the google webmasters forum people told me that the keyword(s) in the permalink is not that relevant but first and foremost the permalink is there to be user-friendly. More important is to have the keyword appear at the beginning of your article or post and in the title tag. I have been wondering about this because I had considered changing my entire permalink structure from one keyword to a more popular one (e.g. /find-usb-memory-sticks to /find-usb-flash-drives) but I kinda shy away from all that 301 work if it doesn't result in better SERP rankings (for keyword "find usb flash drives"). I was told that the difference that this might cause would be very minor at best, maybe 1 rank. So to me that's negligable at this point and I'd rather focus on building more backlinks. Thanks for any clarificiation!

I think what you have right now is fine. Yes, the keyword in title tag and in the title itself is #1 priority, but it only becomes more RELEVANT when you're URL is relevant. If you already have at least ONE keyword in your permalink that relates to your article, I probably would'nt change it right now. I'd just give it massive link juice. On the other hand, I WOULD make the future perma link structure different. (if you can)

A good rule of thumb is to have your article title in the perma link... unless it's too long, then you may re word it so that it's more "user friendly". So far, I've had pretty good success with having my whole article title in the permalink at this point.

Don't forget tho, with the rise of social media and bookmarking sites, there is not need to stress over super-easy permalinks.... everyone can just bookmark that **** and share it with a click of a button. Hardcore SEO experts might disagree with that, but they worry about every little detail. I don't like to stress over tiny matters.

[djenyns]

Some great advice here.

Make sure you have links from multiple different sites to ensure that all your links are the same as in nature.

A multipronged attack on the search engines will give you long term rankings. If google changes the algorithm it is therefore extremely unlikely your rankings will take a hit.

[Jenie0109]

you're a good example of


'think outside the box'

[FitJerk]

Originally Posted by djenyns

Some great advice here.

Make sure you have links from multiple different sites to ensure that all your links are the same as in nature.

A multipronged attack on the search engines will give you long term rankings. If google changes the algorithm it is therefore extremely unlikely your rankings will take a hit.

Yep of course. When yo go out and leverage the proper sites you'll end up linking with sites from ALL OVER the place. It's like diversifying your investment portfolio.

Never let your content be hostage to Google's algorithm changes. Being diversified will make sure your position stays rock solid regardless of external forces.

Good example is Twitter. When I tweet, it also goes to facebook, friendfeed and Tumblr and vice-versa. This is useful since Twitter is becomming completely sh*t IMO (since I can't follow newer and more interesting ppl). As a service they've dropped the ball one too many times and I see myself using FriendFeed much more.

If they keep this up, eventually people will dump it and move on, but because I diversify... it doesn't matter which TOOL is being used, I can still use the services to bust out insane value and leverage traffic.

[mloveridge17]

Originally Posted by metalslug

Good example is Twitter. When I tweet, it also goes to facebook, friendfeed and Tumblr and vice-versa. This is useful since Twitter is becomming completely sh*t IMO (since I can't follow newer and more interesting ppl). As a service they've dropped the ball one too many times and I see myself using FriendFeed much more.

If they keep this up, eventually people will dump it and move on, but because I diversify... it doesn't matter which TOOL is being used, I can still use the services to bust out insane value and leverage traffic.

I agree 110% with this. I saw somewhere that only about 2% of all the new signups on Twitter ever come back. IMO, it's way too easy to create an account and follow anybody and everybody to make the tool of any real use. Some people claim whordes of traffic from it, but you have to invest hours and hours following "do-follow" accounts to get it... and even then you end up hoping that they are still active accounts.

If we are to take your advice, however, we won't put all our eggs in the Twitter basket. We will be looking for "congregations" of like-minded people all over the web to join.

Thanks for the reminders of really good advice!

[TKChung]

Excellent post, thank you metaslug.

[Jenie0109]

like the law#1.. Go where traffic already exists..wisdom to us all

[Junid]

Great post. Learn something new today. Thanks.

[FitJerk]

Originally Posted by affiliation_fixation

Friggin damn it, Are you serious?! I won't be able to follow more than 2k? So much for bustin' my behind trying to get to 1000. Is there anyway past this?

I have to say, when you follow the right people on Twitter it's quite useful. It's when you follow junk that Twitter seems like junk. Just my 2 cents.

Yeah its $hit. Pisses me off but there IS a way around it... so listen up.

1. If you have more followers vs you following you may go and follow others. But this kind of ratio only exists for popular people...

2. If your ratio is EVEN (like 1:1) you may follow others and break past the 2000 limit. So if you're following 1k and only 700 are following back... use twitter karma and un follow those that aren't following you. This will even up your ratio and you can follow more peeps.

On a side note: while you're wasting a few hours doing this (and you will) you might as well start un-following losers. ONLY follow those that pump out good $hit. Now with this ridiculous limit, EVERY follower counts, so be smart.

I always follow back, so if you want to check me out, gime a shout: @fitjerk

[UnleashReality]

awwwwsome guide.

just what i was looking for.

not big on being dogmatic and calling them "laws" but solid info all round

respect
alex

[Steven Heron]

Great post metalslug, you do a service to all fellow warriors on this forum with such insight and experience.

[FlashDriveDT]

Originally Posted by metalslug

I think what you have right now is fine. Yes, the keyword in title tag and in the title itself is #1 priority, but it only becomes more RELEVANT when you're URL is relevant. If you already have at least ONE keyword in your permalink that relates to your article, I probably would'nt change it right now. I'd just give it massive link juice. On the other hand, I WOULD make the future perma link structure different. (if you can)

Thanks. When one changes the entire permalink strucutre will it temporarily hurt google rankings? Is there maybe a wordpress plugin that allows mass changing by replacing one word with another?

[FitJerk]

Originally Posted by FlashDriveDT

Thanks. When one changes the entire permalink strucutre will it temporarily hurt google rankings?

Yup it will, because let's say that you have a page that is linked to by a few authority sites... once the permalink changes, that will become a dead link. But... you can always do the 301 re-direct.

Here's a cool little tool you can use: Search Engine Friendly Redirect Checker
It let's you know if your re-direct is search engine friendly or not. Test it out on a few article pages on your blog and see what happens. Track the results of the individual pages for 30 days using what ever stat program you have.

In the end you gota make decision. If you're getting some good traffic... just make sure your future permalinks a better formatted and stick with what you have. (in Wordpress, before you publish a page, you can edit each individual permal link so even if you have a structure in place, it doesn't mean your bound BY IT)

Re-directing all your sh*t is a lot of work. As far as the plug-in goes, I'm not sure. I don't think Ive come across one like that but then again, the Wordpress community is huge, if it does exist you might have to dig deep.

[Ricky Steve]

Hello

Very useful Information here. It's also useful for me.

[Rob Baker]

Excellent and thorough read. This newbie thanks you!

[pts123]

Originally Posted by Nigerian Entrepreneur

I will like to understand what is really considered keyword stuffing. While writing a post about a subject, sometimes one cannot help repeating a certain phrase often. In some cases the phrase is not even the keyword being targeted. Will that attract a big slap from the search engines?

The most important thing is to make sure that your key words are in your title and URL...It is important to have them in your content , but I found I could diversify alot with different longtail keywords or phrases to mix things up.

I too at first was raking my brains on how to get a 3-5% keyword density in my articles . I used to use the keyword density tool, and when I did manage to get even 3% density in say a 500 word article, the results were ridiculous.. It looked like I was repeating the same thing every 10-15 words and it made for an awful read...

So I just go natural, and let the words flow...I have not had any trouble generating traffic in really competitive niches...

I have found in many cases after looking at my webmaster stats, I noticed that alot of people would find my site through search phrases that I had just made up from common sense in relation to the topic I was writing and not from the actual keywords I was targeting ! lol

This is gold actually , I have often exploited these terms into more concise articles and I have been able to dominate certain keyword phrases that never even showed up in some of the keyword research tools that I use.