PPC Disaster?

skyward · 05-31-2009, 08:16 AM

With the advent of numerous software programs out there that can copy existing profitable PPC campaigns, how do you think PPC will look about 3 to 5 years from now, after these types of programs because even more widespread?

Marian Berghes · 05-31-2009, 08:30 AM

there will always be people that are better at marketing then others...even if you do copy everyone of my campaigns and the keywords and such... you can't copy my mind and my backend strategies.

Ever heard of this being said by some1:" That guys is so stupid, hes paying 2$ per click just to be number 1" etc...

I know some people that are paying that much simply because they can...they have a well thought sales process and know how to market to their customers.

Ofc there are big companies that pay that kinda of money simply because they have like 10$ MIL of advertising budget but thats another playing field.

Don Schenk · 05-31-2009, 08:48 AM

Some 3 to 5 years from now? Hmmmm... let me go downstairs and get my crystal ball. Hold on a minute, I'll bring it up here to the living room where I can see it better.

Huff and puff - I'm rolling it up the steps now. It sure is big and heavy.

I just hit the "on" switch, it needs about 3 minutes to boot up and reconnect to the Universe.

Ahh, there I've got it. Oh no! It shows me Bill Gates buying Google and Yahoo and raising the minimum cost per click to $27. Wow!

I guess in 3 to 5 years we will all be using offline advertising.

:-Don

virtuallywork · 06-01-2009, 02:21 AM

I agree with your answer. The key is actually in our brains.

Like I read once, If a millionaire suffers dire consequences and loses all his money, what will happen to him?

The answer was because he has the knowledge in his brain, he can do the same thing he did to get rich in the first place and just do it again.

That is what I see in your answer. No matter that people copy a successful campaign--the owner of the campaign will not lose out---just start another.

And for the copy artist, they will just copy again too! LOL

socksiong · 06-01-2009, 04:15 AM

PPC success is attained through knowledge and hardwork. It is unlike other programs which tout instant profit, etc etc. But once you put what you have learnt to practise and found a super profitable niche, ppc can bring you huge profits exponentially.

sputnik · 06-01-2009, 07:34 AM

It doesn't matter that these days every advertiser is spying on every other advertiser.
What matters is what you DO with the traffic, what releationship you build with your prospects.
Usually people that just copy Adwords campaigns don't follow through and fail to replicate the entire sales process.

In 3-4 years from now I guess we will see major companies dominating the PPC game insead of single individuals working from home.
This happen with every industry that grows up
.

Lucid · 06-01-2009, 09:31 AM

PPC will evolve in the next 3 to 5 years, just as it has in the last 3 to 5. As long as there are search engines, there will be PPC. What form it will take, anybody's guess. Maybe audio ads will be common, video too? How about direct dial using Skype?

But your question was about software programs. First, you assume they copy existing *profitable* campaigns. Who says they're profitable?

Also, as I've said in another thread, be different, don't copy. I think that those who use these programs will soon get out of PPC before of not differentiate themselves as well as possibly copying unprofitable ads. So I think more and more people will try PPC. But only the smart ones will fourish. So I'm of the same opinion as Marian: you can copy some of what I do but not all. You can't copy my mind.

So let them copy. Most of them will be gone sooner or later. Sputnik is right also: it's what you DO with the traffic that will determine your overall success. I don't agree with him however that there won't be as many "little people" using PPC.

Expanding on Marian's comment about paying $2 per click, sometimes a click is worth that much or even more. It's not always because they can afford it. Paying $2 a click on an item you sell for $10 and converting at 5% is stupid. Paying $2, or even $5 on a service where each client may pay hundreds per month, is not stupid.

05-31-2009, 08:16 AM	#1
skyward HyperActive Warrior War Room Member Join Date: Apr 2009 Location: USA Posts: 146 Thanks: 25 Thanked 4 Times in 3 Posts	PPC Disaster? With the advent of numerous software programs out there that can copy existing profitable PPC campaigns, how do you think PPC will look about 3 to 5 years from now, after these types of programs because even more widespread?

05-31-2009, 08:30 AM	#2
Marian Berghes Advanced Warrior Join Date: Aug 2008 Location: Romania Posts: 815 Thanks: 124 Thanked 105 Times in 68 Posts Social Networking Contact Info	Re: PPC Disaster? there will always be people that are better at marketing then others...even if you do copy everyone of my campaigns and the keywords and such... you can't copy my mind and my backend strategies. Ever heard of this being said by some1:" That guys is so stupid, hes paying 2$ per click just to be number 1" etc... I know some people that are paying that much simply because they can...they have a well thought sales process and know how to market to their customers. Ofc there are big companies that pay that kinda of money simply because they have like 10$ MIL of advertising budget but thats another playing field.
	"Nothing in this world that's worth having comes easy..."

05-31-2009, 08:48 AM	#3
Don Schenk Senior Warrior Member War Room Member Join Date: Sep 2007 Location: Cincinnati, OH and beautiful Park City, UT Posts: 1,697 Thanks: 842 Thanked 533 Times in 350 Posts	Re: PPC Disaster? Some 3 to 5 years from now? Hmmmm... let me go downstairs and get my crystal ball. Hold on a minute, I'll bring it up here to the living room where I can see it better. Huff and puff - I'm rolling it up the steps now. It sure is big and heavy. I just hit the "on" switch, it needs about 3 minutes to boot up and reconnect to the Universe. Ahh, there I've got it. Oh no! It shows me Bill Gates buying Google and Yahoo and raising the minimum cost per click to $27. Wow! I guess in 3 to 5 years we will all be using offline advertising. :-Don
	"The 25 Profit Thieves and The 14-Day Turnaround - How To Build Any Business Fast." Get the downloadable book FREE! It's NOT a sales pitch.http://www.BuildAnyBusinessFast.com

06-01-2009, 02:21 AM	#4
virtuallywork Virtuallywork Join Date: Jun 2009 Location: Pahala, Hi Posts: 53 Thanks: 1 Thanked 4 Times in 4 Posts	Re: PPC Disaster? I agree with your answer. The key is actually in our brains. Like I read once, If a millionaire suffers dire consequences and loses all his money, what will happen to him? The answer was because he has the knowledge in his brain, he can do the same thing he did to get rich in the first place and just do it again. That is what I see in your answer. No matter that people copy a successful campaign--the owner of the campaign will not lose out---just start another. And for the copy artist, they will just copy again too! LOL

06-01-2009, 04:15 AM	#5
socksiong PPC Enthusiast War Room Member Join Date: May 2009 Location: Singapore Posts: 97 Thanks: 20 Thanked 8 Times in 6 Posts Social Networking Contact Info	Re: PPC Disaster? PPC success is attained through knowledge and hardwork. It is unlike other programs which tout instant profit, etc etc. But once you put what you have learnt to practise and found a super profitable niche, ppc can bring you huge profits exponentially.
	Affiliate Whiteboard - Where Nonsense Comes to Die Featured Post : How To Create Ultra-Targeted Ads and Get Highly Converting Campaigns

06-01-2009, 07:34 AM	#6
sputnik Warrior Member War Room Member Join Date: Sep 2006 Location: Boston, MA Posts: 14 Thanks: 0 Thanked 0 Times in 0 Posts	Re: PPC Disaster? It doesn't matter that these days every advertiser is spying on every other advertiser. What matters is what you DO with the traffic, what releationship you build with your prospects. Usually people that just copy Adwords campaigns don't follow through and fail to replicate the entire sales process. In 3-4 years from now I guess we will see major companies dominating the PPC game insead of single individuals working from home. This happen with every industry that grows up .
	Have You Been Hit By The Google Panda Update? >>> Then You Need To Read The Panda Code

06-01-2009, 09:31 AM	#7
Lucid Senior Warrior Member Join Date: May 2009 Posts: 1,143 Thanks: 11 Thanked 129 Times in 121 Posts	Re: PPC Disaster? PPC will evolve in the next 3 to 5 years, just as it has in the last 3 to 5. As long as there are search engines, there will be PPC. What form it will take, anybody's guess. Maybe audio ads will be common, video too? How about direct dial using Skype? But your question was about software programs. First, you assume they copy existing profitable campaigns. Who says they're profitable? Also, as I've said in another thread, be different, don't copy. I think that those who use these programs will soon get out of PPC before of not differentiate themselves as well as possibly copying unprofitable ads. So I think more and more people will try PPC. But only the smart ones will fourish. So I'm of the same opinion as Marian: you can copy some of what I do but not all. You can't copy my mind. So let them copy. Most of them will be gone sooner or later. Sputnik is right also: it's what you DO with the traffic that will determine your overall success. I don't agree with him however that there won't be as many "little people" using PPC. Expanding on Marian's comment about paying $2 per click, sometimes a click is worth that much or even more. It's not always because they can afford it. Paying $2 a click on an item you sell for $10 and converting at 5% is stupid. Paying $2, or even $5 on a service where each client may pay hundreds per month, is not stupid.
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