Impression Fraud?

Michael in CT · 07-02-2009, 12:05 PM

I'm running a new adwords campaign, and some of my most obscure keywords (exact match) are getting thousands and thousands of impressions in the first day.

This is not even remotely possible.

These are keywords that, I would have hoped would get 3 impressions per day, let alone 5,000+ and higher.

Country listed is only USA and Canada.

Does this happen alot, and end up being corrected?
Is it Impression Fraud?

My CTR is being driven down fast on these keywords.

dburk · 07-03-2009, 02:08 PM

Hi Michael,

It sounds as if you have the Content Network enabled for your campaign. Have you checked that option?

07-02-2009, 12:05 PM	#1
Michael in CT Warrior Member Join Date: Jan 2009 Posts: 28 Thanks: 1 Thanked 1 Time in 1 Post	Impression Fraud? I'm running a new adwords campaign, and some of my most obscure keywords (exact match) are getting thousands and thousands of impressions in the first day. This is not even remotely possible. These are keywords that, I would have hoped would get 3 impressions per day, let alone 5,000+ and higher. Country listed is only USA and Canada. Does this happen alot, and end up being corrected? Is it Impression Fraud? My CTR is being driven down fast on these keywords.

07-03-2009, 02:08 PM	#2
dburk Senior Warrior Member Join Date: Nov 2005 Location: Tampa, Florida Posts: 4,482 Thanks: 137 Thanked 641 Times in 553 Posts Contact Info	Re: Impression Fraud? Hi Michael, It sounds as if you have the Content Network enabled for your campaign. Have you checked that option?
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