Ways to Achieve Search Engine Organic Results and To Attract Web Traffic?

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Web traffic, in simple terms refers to the number of people who visit your website over a period of time. Today internet marketing has become one of the most cost effective ways to market products of any company. However developing a professional website is just one part of the story. What is the use if you have a professional website but no one is aware of it? Hence you should try your best to get as much web traffic to your website as possible. This is the only way people will come to know of your company and its products and services.

There are several ways to get traffic to your website. One of the best ways is to make it search engine friendly and there are several ways to make your website search engine friendly. Since search engines can read only text and not pictures, you should make your content informative and keyword rich. Do not just name the images image 1, image 2 as it doesn't contribute to your SEO efforts while naming the images with keywords (do not over do it) and keeping the whole page elements with the right density will certainly contribute to achieve better ranking. Hence when the user enters a particular query in search engines he will be led to your website if the keywords in your website match his.

The other ways in which you can draw search engines web traffic is to insert the relevant and proper meta tags such as Dublin Core meta tags which is a set of html code meta tags in your webpage header, text below the pictures, proper titles and description for the web pages and inserting relevant bold and italic keywords in the content, etc.

You can even pay in order to get web traffic through paid advertising. This process is also known as pay per click advertising. Here you have to pay money to promoters such as Google every time someone clicks on the ad that leads to your website. Google has the best pay per click program and you can definitely try that first.

Truth is that there's some other PPC networks such as Miva, FaceBook or AdBright that will work better for specific niches and it's up to you to test. Besides pay per click advertising we also have the cost per impression advertising which you should try as it works quite well for the Forex or tangible goods niches. In this case you pay a fixed amount per thousand impressions of your ad. Normally large advertisers go for this type of advertising. Small businesses prefer the pay per click advertising.

You can also get free traffic to your website through the while section of Google. This is also called organic traffic. However it is Google who decides when and where you ad appears in the search results. No one ever knows how Google decides when and where the ads are displayed. Hence it is should be the purpose of every organization to get its website in the first few pages in Google as this is one of the guaranteed ways to get traffic to the website.

SEO marketers tested various ways to achieve high organic ranking for any competitive keyword with great results and although there are common techniques used by most SEO experts, some of them will get better results by implementing various links building strategies for long term and short term results.

Within the short term results I include blog comments techniques and although that there are a lot of blog software's that will allow you to find blogs based on keywords research, most pro bloggers developed a sense (and tools) to know the source of the comment and we do not easily approve such comments. The other reason why this technique called short term SEO results is that these kind of links never stick for long time.

The long term technique will require deeper SEO knowledge on which web pages to place the links using various anchor texts, some linking to the domain home page, some to the website inner pages that have the keyword that we want to target within their meta tags and the right keyword density within their content. Other anchor text will link to different web pages that were initially created for linking purposes. By implementing this technique wisely we can certainly achieve high organic ranking for almost any keyword.

You can also get free traffic to your website by implementing video marketing techniques. This can be easily done by creating search engine optimized video pages on various video sharing sites. You will need to create proper keyword rich title and can use the description box to insert keyword rich optimized content linking to your site.

Remember that it takes a lot of hard work and continuous efforts in order to gain ranking in the first page of Google. And it will take some time after you have put in the efforts to feature in Google. It may take anywhere between 2 weeks to 2 or even up to 6 months depending on the competition and the number of optimized web pages competing for the same search term. Remember that the better your site is ranked the chances of getting more traffic to your website increase as people normally click the first few organic results and get all the information that they want.
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