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Old 02-15-2011, 10:25 AM   #1
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Default How Do You Monetize Your Syndication Feed?

Content syndication is a highly effective way to generate targeted traffic, backlinks and gain more exposure for your website. It’s also a good way to become known as an expert authority in your topic area. But how do you make your content syndication strategy pay? That’s a great question and it is exactly what we are going to be looking at in this article.

Just to make sure that you are up to speed, your syndication feed is most likely going to be comprised of your RSS feed from your blog. You most likely will not need to create a feed because if you are using a blogging platform such as WordPress, it automatically generates a RSS feed for you.

Monetize your feed with ad revenues from Google AdSense
What you can do is spiff up your feed using FeedBurner, which will also publicize your feed for you, giving you an initial boost in exposure. If you want to monetize your FeedBurner feed, an easy way to do that is through the Google AdSense program. Since Google also owns FeedBurner, it’s a fairly simple and seamless operation. You’ll find the step-by-step instructions for inserting the ad code in your feeds in your AdSense account backend.


Once you have tweaked your feed and inserted the ad codes, you’ll want to spread the word about it and attract new subscribers. Here are a few ways you can do that:
  • Grab the URL for your new, souped-up feed and submit it to the top RSS feed directories. You can find these directories by doing a quick search.
  • Get TwitterFeed, which will syndicate your RSS feed to several social networking sites like Twitter and Facebook automatically.
  • Use Ping.fm to syndicate your content to a monster list of about 30 social networks including Twitter, Facebook, LinkedIn, Tumblr, Posterous, FriendFeed, etc.
Join or create a content syndication network or a 'tribe'
Chances are you have made contacts with other online business people as you participate in live seminars, conferences and online networking. Each of you shares the common need to get more exposure, more relevant backlinks, and more traffic to your websites. If you all pool your resources and agree to share one another’s links to each other’s networks it can be a win-win.

Another plus to being part of a content syndication network or tribe is that you can give each other recommendations and testimonials. These are powerful forms of social proof, which has a measurable impact on conversions.

So, now you’ve got some solid ideas for setting up your content syndication feed, monetizing it and publicizing it so that it will generate additional exposure, backlinks and traffic for your website. Your next step is to take these ideas and put them into practice. It will take some time before you start seeing the fruits of your content syndication strategy, but after a consistent schedule of creating and sharing content it will eventually reach a tipping point where you will begin to see a nice, steady flow of traffic and inbound links.

When you are ready to take action and implement your own content syndication strategy, you should check out, http://www.mcreasite.com, to discover just how quick and easy it is to get started today.

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