Blog Flipping--Can You Really Build a Business Flipping Blogs?

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The practice of blog flipping is pretty simple. You can build blogs from scratch and flip them or buy underperforming blogs, upgrade them, and then flip them. But is this really a viable business model? Niche blogging can be very lucrative, if done correctly, so there will for the foreseeable future, be a market for blogs that attract traffic and generate income for their owners.

Let's take a look at these two methods for blog flipping and see if it seems possible for you to build a business around flipping blogs.

The quick blog flip
For this approach you would do your keyword research, buy a keyword rich domain name and set up a niche topic blog with the intention of turning around and selling it very quickly. Some features that might help set your blog parts from the others is to have a nice custom WordPress theme created and a custom graphic header for the blog. You would, you would then make sure that the blog has at least 10 or 15 quality blog posts that are keyword optimized.

The next step would be to set up the monetization scheme for the blog. You might install Google AdSense ad blocks so that the site can start generating income. You might consider creating a product that is specific to the topic of the blog and the demographic of the target audience and offered that for sale on the blog as another income generator. Adding an opt-in box that offers a free product in exchange for the visitor's name and e-mail address is another way to add some value to the site. And finally do some search engine optimization to build a good number of authoritative back links to the blog.

Since this will be a quick blog flip you will be basically selling the potential for this blog to generate income, which can be a little tricky. But if you are fortunate enough to get a good keyword rich domain name and if the product you created is of good quality you should have no trouble selling a niche blog to someone who is looking for a head start with their niche blogging efforts.

Flipping established blogs
With this approach, you'll actually build the blog and then hold on to it for a while sending traffic to it and attracting advertisers to build up ad revenues so that you can sell the blog for a higher amount of money. Be sure to install Google analytics or some other analytics package so that you can clearly illustrate exactly how much traffic the blog receives, where the traffic is coming from, and what keywords the site is ranking for. Flipping established blogs requires taking a more long-term approach to blog flipping. If you are willing to invest a little bit more time and effort it can yield a much higher payday then trying to pull off a quick blog flip.

Either way, you really can build a business around blog flipping. If you have the knowledge and expertise to choose the right niches, build blogs quickly and sell them quickly so that you can move on to the next project.

If you want to know more about the business of blog flipping you'll want to visit, http://www.nicheprofitblogs.com, where you can discover how to make money with niche blogging.
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