What Type of Products Can You Promote on Mobile Devices?

depotgang · 07-25-2011, 10:58 AM

So, you’re interested in mobile marketing to promote your products, but you are wondering what kinds of products you can promote on mobile devices. At this point, close to 40% of all products sold on mobile phones are mobile-specific such as apps, content and games that can only be played on a mobile device, says gomonews.com.

Mobile users will also use their phone to research regular retail store items before making a purchase, so if you do affiliate marketing for retail products such as those that can be purchased at the Amazon.com marketplace or through eBay.com’s wildly popular auction smart phone app, you can promote those products using mobile advertising and capture the attention of your audience, who has demonstrated that they are ready and willing to spend using their mobile devices according to a recent study.

INsights' JMWire mobile audience insights research conducted in the first quarter of 2011 reports that 79% of mobile users are comfortable making a purchase from a mobile device such as a smart phone or tablet, and 16% of those polled felt comfortable spending over $100 using a mobile device, and 20% said they'd spend $500 or more, so the purchases are not just small transactions for games, music and apps.

Here are some of the most popular items being purchased right now on mobile devices:

· Apps
· Games
· Entertainment/Event Tickets
· Travel
· Local/ Location Based Coupon deals such ad Groupon & Living Social
· Music
· eBay Auction items
· Amazon Superstore items

After perusing this list, you might consider developing an app (short for application, which is a software product designed to be used on a mobile device) on a topic closely related to your topic so that it appeals to your target demographic. You can then embed your ads within the app promoting your product.

Location-specific services can be promoted quite successfully on mobile devices, and creating customized coupons and deals to appeal to your local target market can be an effective way to encourage visitors to share your promotions with their local family and friends.

Whether the product is digital content, or retail items that a person would normally travel to a store to purchase and carry home, shopping on mobile devices is easy and convenient for consumers. Whether you are promoting a very low priced app that will be an impulse buy, or higher ticket items on EBay or Amazon, you are dealing with an audience that wants to make their purchases quickly and easily without a lot of hassle.
The world of mobile commerce is shifting and changing dramatically from month to month and even from day to day. Your best bet is to dive in and start testing and tracking and see which products are more popular with your mobile audience and go with those. With well over 90% of U.S. households having mobile phones, and 79% of them willing to make relatively large purchases using their phones, mobile marketing is definitely something that you want to explore right now.

To find more information about how you can get started with mobile marketing, visit http://mcreasite.com/blog, to discover lots of tips and strategies for growing your business online and on mobile devices.

07-25-2011, 10:58 AM	#1
depotgang Laser Traffic Pro War Room Member Join Date: Oct 2005 Location: San Diego, Ca , USA. Posts: 1,253 Thanks: 12 Thanked 154 Times in 69 Posts Contact Info	What Type of Products Can You Promote on Mobile Devices? So, you’re interested in mobile marketing to promote your products, but you are wondering what kinds of products you can promote on mobile devices. At this point, close to 40% of all products sold on mobile phones are mobile-specific such as apps, content and games that can only be played on a mobile device, says gomonews.com. Mobile users will also use their phone to research regular retail store items before making a purchase, so if you do affiliate marketing for retail products such as those that can be purchased at the Amazon.com marketplace or through eBay.com’s wildly popular auction smart phone app, you can promote those products using mobile advertising and capture the attention of your audience, who has demonstrated that they are ready and willing to spend using their mobile devices according to a recent study. INsights' JMWire mobile audience insights research conducted in the first quarter of 2011 reports that 79% of mobile users are comfortable making a purchase from a mobile device such as a smart phone or tablet, and 16% of those polled felt comfortable spending over $100 using a mobile device, and 20% said they'd spend $500 or more, so the purchases are not just small transactions for games, music and apps. Here are some of the most popular items being purchased right now on mobile devices: · Apps · Games · Entertainment/Event Tickets · Travel · Local/ Location Based Coupon deals such ad Groupon & Living Social · Music · eBay Auction items · Amazon Superstore items After perusing this list, you might consider developing an app (short for application, which is a software product designed to be used on a mobile device) on a topic closely related to your topic so that it appeals to your target demographic. You can then embed your ads within the app promoting your product. Location-specific services can be promoted quite successfully on mobile devices, and creating customized coupons and deals to appeal to your local target market can be an effective way to encourage visitors to share your promotions with their local family and friends. Whether the product is digital content, or retail items that a person would normally travel to a store to purchase and carry home, shopping on mobile devices is easy and convenient for consumers. Whether you are promoting a very low priced app that will be an impulse buy, or higher ticket items on EBay or Amazon, you are dealing with an audience that wants to make their purchases quickly and easily without a lot of hassle. The world of mobile commerce is shifting and changing dramatically from month to month and even from day to day. Your best bet is to dive in and start testing and tracking and see which products are more popular with your mobile audience and go with those. With well over 90% of U.S. households having mobile phones, and 79% of them willing to make relatively large purchases using their phones, mobile marketing is definitely something that you want to explore right now. To find more information about how you can get started with mobile marketing, visit http://mcreasite.com/blog, to discover lots of tips and strategies for growing your business online and on mobile devices.
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