Creating Your Niche Website (Or Blog)

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Creating Your Niche Website (Or Blog)


You have selected a niche and researched it to ensure it will help you achieve your online goals it’s time to establish an online presence.

What does that mean? Well it means the next step is to build a website or blog. It will be fun and depending on your personality, you can do it yourself or you may decide to outsource all or part of it. Regardless of how you approach it, there are a few important things to consider.

#1 Your Domain Name

Ideally, your domain name, aka your website address or URL, will have your primary keywords in it. For example, if your niche is used historical romance novels then your website address might be www.usedhistoricalromancenovels.com. This automatically helps people find your website. It’s not uncommon for people to simply type in a URL that matches what they’re looking for and to see what shows up. This tactic also helps boost your page ranking or where you show up on the search results when someone is searching for your information.
If you cannot get a .com with your keywords in it look for other extension or combinations of keywords. You might also consider using dashes. For example, www.used-historical-romance-novels.com.

#2 Your Platform

Do you want a blog, a website or both? This is no light decision. There are many pros and cons to each option. Many people choose to blog because WordPress is free, it’s easy to use and it’s easy to customize. Also, you can make it look like a website with landing pages, forms, and plug-ins.
That being said, you may want to start with a website and add a blog later. They can help support each other and each serves a unique purpose. Your decision is based on your goals, budget, niche, and vision for your business. For example, if you envision a community where you’re actively interacting with your prospects and readers then a blog is likely a better idea.

#3 Your Structure, Navigation and Content

This is where many people get tripped up. You’re building a niche business which means that you’re intentionally targeting a specific group of people. The best way to target them is through keywords. Make sure to use keywords in the structure of your website. For example, used historical novels might have a few article or content categories. Each category will be a different button on your website. The categories will be defined by keywords – generally also keywords with low supply and high demand. For example, WWII historical romance novels, regency romance novels etc…

Once you have your structure you can start creating content to support that structure and to appeal to your audience’s needs and interests. Creating your website is a fun time but don’t allow yourself to get sidetracked by the look of your site. The look is important but not nearly as important as the structure and content.



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Dania
www.makingmoneyhowto.biz
www.homebusinesstalk.biz
www.momsebizblogspot.com
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