Fabian Tan

As some of you may know, I am a strong advocate of using squeeze pages as the entry point of an online business. Tim Brocklehurst put it across well when he mentioned that a squeeze page is like a shop window.

Door to door sales and telemarketing have notoriously low conversion rates because they are hardcore direct selling - going to the customer instead of him going to you.

A squeeze page gets customers to you. If they put their foot forward and request more information, they will opt-in to your list. If not they will leave.

Here are 2 tips I used to increase my opt-in rates by 9%:

1) Split-Testing

This sounds obvious but I think only 1 in probably 50 squeeze page owners does this! Do split-test your pages to find the highest converting page. There is no end to split-testing, just keep testing your headlines, bullets, formats against each other to constantly fine-tune conversions.

I know one marketer who has 23 variations of his squeeze page showing to his visitors! That's multi-variate testing. Do that when you get lots of traffic.

Use Google Analytics to do this - free and easy.

2) Exit Pop-Up

Use an exit pop-up. I use an Exit Splash pop-up that is very popular. Perhaps offer a bonus free gift if they opt-in from your exit pop-up. This accounts for almost 2% of my list. Not a biggie, but it's traffic you wouldn't otherwise get.

Click Here to download your FREE report called "List Profit Blueprints: How I Built An Opt-In List Of 308,313 Subscribers, Made 6 Figures In Less Than 12 Months And How You Can Too!" at Fabian Tan's List Profit Blueprints!