How to Make a Viral Video for Marketing Purposes

depotgang · 08-24-2011, 12:01 PM

You’ve seen those videos on youtube.com that have gotten hundreds of thousands of views—sometimes even millions of views, and you wonder what it takes to get that kind of exposure for your marketing videos. In this article I’m going to let you in on a little secret, and yes, this time it really is a secret that’s not really well known. Many of those “viral” videos didn’t get that way purely organically on their own just by being shared from person to person. There is a whole strategy behind making your videos go “viral” and we’re going to pull back the curtain on some of those strategies right now.

Let’s clarify what we mean by viral. What we really mean is that the video gets shared by thousands via email and/or social media attracting thousands of visitors and links back to your website. Lots of videos, such as the, “Charlie bit my finger” video, or the silly cat, dog and laughing baby videos, go viral, but they are not connected to a website or a brand, so they are not making anyone any money with those page views. What we are looking to create are viral videos that actually make money for you.

Internet marketer, and Video Boss creator, Andy Jenkins, recommends that if you want your videos to go viral you create videos that are:

Short
Focused
Meaty
Friendly

Your videos, Jenkins suggests, should cause transcendence in the mind of the viewer where they come to learn or understand or feel something differently than they did before viewing your video.

Marketing videos are not commercials, and if they come off like one, no one is going to share them with their friends or post them on their Facebook wall.

Now for the secret strategies behind making your videos go viral. You’ve got to promote the heck out of it. It’s really that simple. Those who think that they can create a cute, snappy video with links back to their site; post it on youtube.com and sit back and wait for the views to roll in is living in a fantasy world especially when you consider these statistics about youtube.com:

“24 hours of video are uploaded every minute on youtube.com. The average person spends 15 minutes a day watching youtube.com videos, and more video is uploaded to youtube.com in 60 days than all three of the major US TV networks created in 60 years.”

Source: website-monitoring.com

Dan Ackerman Greenberg, in a Techcruch.com guest article shared some inside information about how viral videos really end up getting so many views.

Ackerman shares a core strategy of getting your video on to the 'Most Viewed' page on youtube.com:

Post your videos on relevant blogs in your niche

Share your videos in forums in your niche

Share on Facebook and get your Facebook friends to share it as well

Send your videos to your email subscribers and ask them to share it

Optimize the title of your videos

Use tags to help your videos get found

Ackerman advocates opening up several youtube.com accounts and comment on your own videos, stirring up controversy and drama using your other personas to attract attention and encourage more page views.

So there you have a basic strategy for creating videos and making them viral to attract a flood of traffic to your website.

Video marketing is just one of the exciting aspects of Internet marketing that you will learn about when you visit, http://mcreasite.com/blog.

08-24-2011, 12:01 PM	#1
depotgang Laser Traffic Pro War Room Member Join Date: Oct 2005 Location: San Diego, Ca , USA. Posts: 1,253 Thanks: 12 Thanked 154 Times in 69 Posts Contact Info	How to Make a Viral Video for Marketing Purposes You’ve seen those videos on youtube.com that have gotten hundreds of thousands of views—sometimes even millions of views, and you wonder what it takes to get that kind of exposure for your marketing videos. In this article I’m going to let you in on a little secret, and yes, this time it really is a secret that’s not really well known. Many of those “viral” videos didn’t get that way purely organically on their own just by being shared from person to person. There is a whole strategy behind making your videos go “viral” and we’re going to pull back the curtain on some of those strategies right now. Let’s clarify what we mean by viral. What we really mean is that the video gets shared by thousands via email and/or social media attracting thousands of visitors and links back to your website. Lots of videos, such as the, “Charlie bit my finger” video, or the silly cat, dog and laughing baby videos, go viral, but they are not connected to a website or a brand, so they are not making anyone any money with those page views. What we are looking to create are viral videos that actually make money for you. Internet marketer, and Video Boss creator, Andy Jenkins, recommends that if you want your videos to go viral you create videos that are: Short Focused Meaty Friendly Your videos, Jenkins suggests, should cause transcendence in the mind of the viewer where they come to learn or understand or feel something differently than they did before viewing your video. Marketing videos are not commercials, and if they come off like one, no one is going to share them with their friends or post them on their Facebook wall. Now for the secret strategies behind making your videos go viral. You’ve got to promote the heck out of it. It’s really that simple. Those who think that they can create a cute, snappy video with links back to their site; post it on youtube.com and sit back and wait for the views to roll in is living in a fantasy world especially when you consider these statistics about youtube.com: “24 hours of video are uploaded every minute on youtube.com. The average person spends 15 minutes a day watching youtube.com videos, and more video is uploaded to youtube.com in 60 days than all three of the major US TV networks created in 60 years.” Source: website-monitoring.com Dan Ackerman Greenberg, in a Techcruch.com guest article shared some inside information about how viral videos really end up getting so many views. Ackerman shares a core strategy of getting your video on to the 'Most Viewed' page on youtube.com: Post your videos on relevant blogs in your niche Share your videos in forums in your niche Share on Facebook and get your Facebook friends to share it as well Send your videos to your email subscribers and ask them to share it Optimize the title of your videos Use tags to help your videos get found Ackerman advocates opening up several youtube.com accounts and comment on your own videos, stirring up controversy and drama using your other personas to attract attention and encourage more page views. So there you have a basic strategy for creating videos and making them viral to attract a flood of traffic to your website. Video marketing is just one of the exciting aspects of Internet marketing that you will learn about when you visit, http://mcreasite.com/blog.
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