Some New Features In Google Adwords
- ARTICLES |
Many web marketers are already reaping the fruits of their labor with the pay per click paid campaign program with Google Adwords. And it is also noted that Google Adwords has added many features to its program and also are making innovations and ways to give better benefits to marketers.
Even as many advertisers are saying that they are not getting news on having new features, but it is to be noted that new options and innovations are introduced constantly. Although Google is making it available for everybody to know their new innovations, there are still others who do not know these things.
One typical example is a feature added for a suggested daily budget that is given as an advice to marketers in order to maximize exposure of their ads. This feature is added to inform and advise advertisers that their added exposure can increase their click throughs.
Although it is up to the advertiser to use this feature, because studying their ad performance may be much better, features and innovations are added with objectives of giving more benefits. Some of these features added are the following:
• There is a new feature that allows existing ads to be targeted to people who have previously visited a particular site. This feature works by adding a specific tag to a page that corresponds to the product sold and for Google to save a list of these viewers.
• There is also a feature that turns a keyword into a multi-tasking term, and this is the broad match modifier. It works by matching several numbers of word orders and spelling variations which makes the need for multiple keywords to be reduced.
• A new feature is a call tracking reporting tool that tells the number of telephone calls an ad is generating. It is a way of measuring the productivity of that particular ad and knowing already its productivity level, adjustments and changes can be made to increase leads and eventually sales.
• A feature introduced which is giving great benefit is geographical targeting with Google maps which make the use easier for average users. This is giving great benefits to marketers who manage clients out of their geographical areas.
• A new update is added which allows marketers to compare different products like the average web page views and the time within the site in comparison with each other. This feature is the Google Analytics graph comparison which increases the functionality of the Google Adwords ad campaign.
• A new feature added is the increased functionality of the Google Keywords tool which allows marketers to filter results and to choose the statistics columns to display. It will also allow selection of match types at the keyword level, giving functionality to marketers.
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Even as many advertisers are saying that they are not getting news on having new features, but it is to be noted that new options and innovations are introduced constantly. Although Google is making it available for everybody to know their new innovations, there are still others who do not know these things.
One typical example is a feature added for a suggested daily budget that is given as an advice to marketers in order to maximize exposure of their ads. This feature is added to inform and advise advertisers that their added exposure can increase their click throughs.
Although it is up to the advertiser to use this feature, because studying their ad performance may be much better, features and innovations are added with objectives of giving more benefits. Some of these features added are the following:
• There is a new feature that allows existing ads to be targeted to people who have previously visited a particular site. This feature works by adding a specific tag to a page that corresponds to the product sold and for Google to save a list of these viewers.
• There is also a feature that turns a keyword into a multi-tasking term, and this is the broad match modifier. It works by matching several numbers of word orders and spelling variations which makes the need for multiple keywords to be reduced.
• A new feature is a call tracking reporting tool that tells the number of telephone calls an ad is generating. It is a way of measuring the productivity of that particular ad and knowing already its productivity level, adjustments and changes can be made to increase leads and eventually sales.
• A feature introduced which is giving great benefit is geographical targeting with Google maps which make the use easier for average users. This is giving great benefits to marketers who manage clients out of their geographical areas.
• A new update is added which allows marketers to compare different products like the average web page views and the time within the site in comparison with each other. This feature is the Google Analytics graph comparison which increases the functionality of the Google Adwords ad campaign.
• A new feature added is the increased functionality of the Google Keywords tool which allows marketers to filter results and to choose the statistics columns to display. It will also allow selection of match types at the keyword level, giving functionality to marketers.
What if you can't get more website traffic? Here's a "secret snowball traffic system" that has generated over 1,175,000 visitors for my tiny websites. Click Here Now to get this free video that will show you how to make it happen for your sites. Click Here Now!