All About Social Media Link Building For SEO
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Due to the no follow tags that social media links and profiles are named, webmasters have shielded away from these link types. However, the search engines have evolved and they cannot just ignore the popularity of a website getting too many tweets and retweets.
If these sites are getting tweeted and re-tweeted, the site must be very popular getting the importance of their tweets given by followers. The search engines cannot just ignore this popularity and are now acknowledging the influence.
This have been acknowledged by the search engines that a website having many followers or is following a lot of others also, this can have an impact and weight on search engine rankings. They acknowledge that rankings can be influenced by these things, although these are not considered links yet.
What are the social media factors that have influence on rankings on the major search engines? Bing and Google have acknowledged that the following has impacts and influence on the ranking in the search results pages.
- The number of followers on Twitter or a website and the number of followers they are having has an influence on the search engines rankings. The number of tweets and retweets are good influencing factors in boosting website rankings, and these are acknowledged by both Google and Bing.
- Facebook fan pages are treated the same way as treatment of tweets are made, and this is recognized by both Google and Bing. Bing acknowledged the value of fan pages for ranking purposes, likewise with Google.
- Google plus is also making a huge impact on the rankings of a website. Although this is a Google strategy but is already acknowledged to be a social media site with high influence on SEO rankings.
However, with the entry of Google plus it is still to be observed whether Facebook fan pages or tweets from Twitter can still be influencing factors. The growth of Google plus users is still not reaching the popularity that Facebook and Twitter has attained and nobody can say whether it can edge out the two popular social media sites as good influencers.
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