SEO Tip: What Anchor Text Is The Most Effective?
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Anchor texts or the words that makes up the link, are so important in a way that it gives much benefits especially if those words are valuable to your ranking objectives. Words that include your keywords are valuable as anchor text links.
Anchor texts that include your keywords provide the search engines with initial information regarding the subject of the page that the anchor text link is leading to. With more pages that uses the relevant anchor tests in their links, the more relevant this page or website is being suggested to.
If you have done SEO work and researched on the terms being targeted to on the pages you have in your website, the words are then included in the anchor text terms. By then you have created the test links the will ensure that it give much SEO benefits to your efforts in the sense that you are using the targeted terms relevant to the page you are linking to.
Using anchor text links with variations of the terms used is fundamental to your link building efforts. Having back links pointing to one web page with an anchor text used many times over will make it suspicious to the search engines and you have to avoid this to happen with your SEO efforts.
You have to devise ways to convince the search engines that your page is really relevant to that targeted keyword, and the variations of anchor text links will be this strategy. Choosing your keywords in a way that it looks natural in the way you are creating your link building efforts will be this ideal strategy.
Using this strategy with your anchor text links will project that look of being that natural in the link building creation. Some of the strategies that can be used may be the following:
- With the guest blogging or article submissions that you do, make your topics focused on the surrounding keywords so that the external links from the contents pointing to your sit will have greater relevance. The value of these external links will be more.
- Have a thorough search of your other variations of keywords to use. It will give you a new set of competitive keywords to use in your SEO strategy.
- Your new set of keyword variations can be used as titles in your new postings and this will give it more relevance to the targeted keywords. This will be better for your SEO because the blog post can naturally build links on its own.