thriftgirl62

The money is in the List but only 5% counts because the other 95% never even see your email in their cluttered in-boxes. An even bigger problem is the growing number of people who use mobile devices [not computers or laptops] whenever they go online.

That means unless your marketing is reaching mobile users, you’re IGNORING most of your potential customers. How do you build a list of prospects when nobody opens their email and the rest are online using mobile devices. Here are few things everyone should be aware of by now:

Open rates higher than 10% are almost unheard of, especially as your list grows.

Even those who want your email promotions may never see them because they get filtered, blocked, put into spam, etc...

Sending reminders with time-sensitive offers can take several days for your e-mail subscribers to open, which is usually too late.

More and more people are using Smartphones (in fact, there are more cell phone users than internet users), to send text messages because it's cheaper than using minutes to talk. Here are some facts about SMS marketing:

- Text message open rates are extremely high with over 95% of text messages opened and read.

- Almost every text message sent is delivered so everyone who wants to receive your messages will get them all.

- Most text messages are read within 15 minutes which means your message gets instant attention.

Mobile marketing used to be just for larger corporations and businesses with deep pockets to pay the monthly charges and trained techs to set up and run the campaigns. Text messages billed at .10 each for 1,000 subscribers sent 8 text messages/reminders per month used to cost $800 just a few years ago. The days of high mobile costs and limited functionality are over but relatively few believe what they've never heard of before so they pay lower but still higher prices because nobody can afford to send email nobody opens.

SMS charges can still add up faster than you think if you don't look around and ask the right questions. Instead of asking "how" find out "why" these guys can offer more services for less than anyone else. Most people don't realize all text messages are not the same.

Messages sent through the Internet using SMTP Email to Text technology are NOT supported by Wireless Carriers. Average Cost: 2.5 cents per text = $200 to send 8 messages to 1,000 subscribers per month.

Messages sent with your keyword/short code is like sending texts from one phone to another directly connected to the major cell phone carriers. Average Cost: .05 cents per text or $400 + $25 Keyword = $425 to send 8 messages to 1,000 subscribers per month.

Those who don't start building a list of mobile subscribers right now will lose even more in the future. Mobile users won't subscribe to more than a few select promotions and the first ones in will be the last ones out unless the messages become more annoying than helpful or entertaining.


You can build a list online by simply placing a special opt-in form on your website. Add the form for collecting cell phone numbers to your e-mail opt-in form, thank-you pages, exit forms, etc... and then you can send VIP text messages to your SMS subscribers anytime you want. You can also collect cell phone numbers offline by asking prospects to text your keyword to a short code or use your QR Code to subscribe.

This combines the very best online and offline mobile lead generation methods - the same ones used for expensive corporate campaigns. After going through more than a dozen different mobile list building sites and hating them all, I finally found what I was looking for!!

UNLIMITED Messages and UNLIMITED Subscribers is good but this one also comes with your own Custom iphone App and Unlimted SMS Messaging for $39/mo. The cost to start building your mobile list now is nothing compared to how much more it will cost later.

At the very least, you must have Unlimited SMS Messaging with Mobile Autoresponder so you can start building your subscribers list right away. Once you see how responsive your new SMS Subscribers List really is, you'll wonder why you didn't start years ago.