How to Use Press Releases to Generate Massive Backlinks, Traffic and Leads
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You've heard about the power of writing and submitting press releases. They are a powerful way to generate web traffic to your website or blog, and they are also an effective way to get media attention for your event. In this article we will focus on how you can leverage your press releases to get a ton of backlinks from authority sites that will help boost your SEO, increase your exposure online, and get the best kind of traffic--targeted traffic to your website.
What I am going to reveal in this article is how you can set up your own system--a press release submission process that you can use time and time again to keep a healthy flow of traffic, leads and attention to you, your products and services. Let's dive right in.
At this point I am pointing you to what to do with your press release once it's already written. You can either write it yourself, or hire a professional to write one for you. If you are just looking to use this approach for traffic generation, then you can write the press release yourself if you follow a proven press release template. If you are promoting a book, a major event or product launch where you are looking for media attention, don't hesitate to hire a professional. The investment in a quality press release will pay off in dividends.
Since Google's Panda update earlier this year, content producers are learning that the most powerful links tend to be those that are contextual, such as the anchor text links that you will embed in your press release. Make sure that your release is keyword optimized without stuffing or overdoing it.
OK, so you've got your press release written. Now you need to develop a list of press release submission sites to submit to. Here is a link to a, "List of 54 Websites for Free Press Release Distribution Service," http://bit.ly/vkUNRe.
Take the time to go through a few of the sites on this list and create a profile for the ones you want to use. I recommend creating a spreadsheet with the URLs, usernames and email addresses that you used to create your accounts and keep it handy when you are submitting your press releases.
Here are some tips about press releases and SEO:
If you like these tips on submitting a press release for SEO purposes, you should visit http://mcreasite.com/blog for more information about Internet marketing.
What I am going to reveal in this article is how you can set up your own system--a press release submission process that you can use time and time again to keep a healthy flow of traffic, leads and attention to you, your products and services. Let's dive right in.
At this point I am pointing you to what to do with your press release once it's already written. You can either write it yourself, or hire a professional to write one for you. If you are just looking to use this approach for traffic generation, then you can write the press release yourself if you follow a proven press release template. If you are promoting a book, a major event or product launch where you are looking for media attention, don't hesitate to hire a professional. The investment in a quality press release will pay off in dividends.
Since Google's Panda update earlier this year, content producers are learning that the most powerful links tend to be those that are contextual, such as the anchor text links that you will embed in your press release. Make sure that your release is keyword optimized without stuffing or overdoing it.
OK, so you've got your press release written. Now you need to develop a list of press release submission sites to submit to. Here is a link to a, "List of 54 Websites for Free Press Release Distribution Service," http://bit.ly/vkUNRe.
Take the time to go through a few of the sites on this list and create a profile for the ones you want to use. I recommend creating a spreadsheet with the URLs, usernames and email addresses that you used to create your accounts and keep it handy when you are submitting your press releases.
Here are some tips about press releases and SEO:
- Research and write a focused, newsworthy press release. This is not a sales or marketing piece, rather you need to communicate accurate information that is not promotional.
- Take a look at your analytics service before you start submitting press releases so that you can make a note of the changes after you begin your campaign.
- For best results strike a balance between submitting to paid PR submission services and free ones. You know your budget best, but aim to submit a quality press release to a paid submission service at least once per month.
- Don't spam the free PR sites with too many PRs at once from the same domain.
If you like these tips on submitting a press release for SEO purposes, you should visit http://mcreasite.com/blog for more information about Internet marketing.