Facebook Marketing: The Use Of Photo Tagging And Comments

by cdn1
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Facebook is one of the best social media sites nowadays, and it is a fact that is acknowledged by its having hundreds of millions of active users. When it comes to online marketing, it can be very helpful to marketers and also those looking to use this social site to help them in their marketing efforts.

Utilizing pictures to engage with customers and prospective customers alike, can be very helpful to marketers and this is done by many small and big businesses around. This strategy can get more interaction from fans on your fan page and have possibilities that they will share these images also to their individual posts.

Photos that a fan posts on the page can be tagged and a business marketer can tag the photo with their website. People who see the picture will be able to connect with your site and also share this with their other friends and thus more potentials of having more people connecting to you.

This kind of engagement with your fans and customers will create an unusual bond with this. When other people see the images and find these interesting and unique, they may share this and more people sharing will give you good opportunities to go viral.

Comments are also good ways to engage and communicate with friends and fans on this social networking site. Photos have comments portion under it, and using this portion will create good opportunities to start a conversation with fans and customers.

Comments can also be a way to gain feedback from customers and fans. With them making comments on the photos tagged, this will keep them more actively engaged with you and this lively interactions will do more good to your marketing efforts on this social site.

With this photo tagging and commenting done and active engagements done with your fans and customers, even if you are a small business, you will have more opportunities of creating a brand. This good networking of fans and likewise their friends who will like your page, will give you add benefits like those enumerated below.
  • This can create free publicity which can be very beneficial. It is like helping you spending less on advertisements just to promote your products since other people are sharing your updates through the photos and comments they make.
  • With the networking done, the photos tagged with your websites link in it will have possibilities of more people connecting to you. If your photos get lucky and go viral, more people will connect to you.
  • This capability of social networking, can get your brand spread around, and may have more people to share it if it goes viral. You can even make this an alternative to spending on paid ads.
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