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As the Google Panda has become even more stricter than ever, it is tough for you to deal with them in terms of ranking your website or blog to Google. You know why? Google penalizes and "kills" those websites with poor quality and duplicate articles. In order for you to beat Google Panda, you should have highly written content with basic on-page SEO skills.

Why SEO is important to article marketers?

The reason why SEO is so important for article marketers is because of traffic and high exposure to the public. Millions of people with different niches and interests are searching in Google everyday. No matter if it's a news update, product review, tutorials or general information, it is important that your website should be in the first page of Google. If you don't do keyword research and on-page SEO to your website or articles, you might end up getting placed in the bottom pages.

But there are some article marketers who don't need SEO and keyword research, which they are relying more on backlink building. SEO doesn't require backlinks though, but it really gives you enough exposure and traffic for good. If you really want your article to get a lot of views and exposure, I suggest you should apply the on-page SEO technique to it.

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