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If you are about to get started with Facebook marketing, fan pages are a perfect choice for you. It’s easy enough to create these Facebook fan pages. When you login to your Facebook account, there is a menu at the footer page which says “Create A Page”. When you click on that, you can decide what kind of Facebook page you would like to create. If you are creating a fan page about your website, you should select it as a “community” type page. From there, you can start adding pictures and information about your website. This is where you need to give great value to your fans.

Why should you give value to your Facebook fans?

It is important that you should give some value to your fans because of the long-term relationship strategy. Just like Twitter, you don’t have to promote your affiliate links in the first place. As you invite your targeted friends on your fan page or even outsource those requests either way you should put valuable posts in your Facebook fan page wall or on the discussions area. For example, if your website is all about affiliate marketing, you must do some posts about the latest tips, guides and strategies about affiliate marketing.

This is where you make a good strike to your targeted Facebook fans. As you continue to give value and they appreciate it, for sure you will gain trust from them. Try to act as yourself as a normal guy or gal (not a so-called salesman). After you have given them tips, tricks and strategies about affiliate marketing, you can start promoting or suggesting a program to them. But in exchange, when they click your affiliate link and buy the product that you’re promoting, you will earn a sale. It really keeps on coming as long as they trust you and you are providing value on your Facebook fan page.

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