Fabian Tan

One of the most popular questions I often get asked with regards to list building is "How do I build an effective opt-in page?" First off, I'll be frank. If you don't know anything about HTML, you're a dead duck in the water. You need to know at least a little HTML if you want to make it in this business. So go and acquaint yourself with some HTML and your web hosting control panel (or your FTP program) before you start building your opt-in page.

Sure, there are templates out there that allow you to take them and plug them in to your server. But it's likely you will have to make some changes to the templates so you can call them your own. Here's 3 steps to creating your own rock solid opt-in page:

Step 1: Create a 'right on the money' headline

Your headline has to be absolutely 'right on the money' because it's often the first thing your visitor will see. Continually test your headlines and make small changes to see if it improves your response rate. Fill your headline with power words and benefits that are instantly recognizable.

Step 2: Make a list of benefits

Think of 3 to 5 big benefits your visitor will get if he opts in to your subscriber list. This is what people will be signing up for - the benefits. Put them in bullet form so they are easy to read.

Step 3: Create a high-converting opt-in form

Grab the HTML code from your autoresponder and insert it into your page. You should create an opt-in form with a call-to-action that tells people to act now and subscribe now. If you don't have a strong call-to-action, it's likely you won't see stunning conversion rates for your opt-in page.

Click Here to download your FREE report called "List Profit Blueprints: How I Built An Opt-In List Of 320,603 Subscribers, Made 6 Figures In Less Than 12 Months And How You Can Too!" at Fabian Tan's List Profit Blueprints!