Beef Up Your Internet Marketing With 2 Of The Biggest Cold Hard Truths

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Internet marketing is really dead simple. It really is! Notice I said simple, not easy. Most people confuse the two. The concept of profitable marketing is simple, but carrying it out is not easy. Here are 2 of the biggest cold hard truths about Internet marketing:

1. You Need To Work Hard

Pictures of 'gurus' lazing on the beach have many people thinking that Internet marketing is an easy road to success and riches. Nothing could be further from the truth. You need to work hard to make your online business work, that's undeniable. Sure, this allows you to make money while lazing on the beach. But what is the cause for that effect? It is putting in the hard work in the beginning. You can work 3-day weeks with Internet marketing if you want to, but make those 3 days ultra productive. That's the beauty of owning your own online business; you can work when you want to. But when you work, make sure you really work.

2. You Have To Spend Money

If you don't invest in your business, you won't be seeing any groundbreaking results anytime soon. Sure, you can get so-called free traffic from forum marketing, article marketing and even free classified ads. But it's not totally free. You have to put in time in all of these. And your time is worth something. After all, you are or were paid by the hour at your workplace, weren't you? And getting traffic from free sources alone is not enough. Using free tools for your important stuff like autoresponders and web hosting is practically Internet business suicide. So spend money when you need to.

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