What Is Latent Semantic Indexing And How Does It Affect Your Website's SEO Efforts
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Basically, it means having words that are related to the keyword you are targeting on your page. This can be 'dog' and 'leash', as a simple example. The more related words you have, the better LSI you have. LSI is also about comparing almost everything on a page: the type of links, anchor text, meta tags and so on.
Having said that, it takes a lot of effort to implement LSI consciously. If you just write your content so that is relevant to your keywords and niche, you will be applying LSI almost automatically. Ensure that your content is relevant to your site's topic. Don't have unrelated stuff on your page. Keyword density has become less important; instead, using relevant words will give your site a higher search engine ranking.
The bottomline is: write information for humans to read, rather than for search engines! Think about it, search engines are catered for humans, and if you give good, unique content, then your site will naturally have higher rankings. People are not stupid; they can tell if you wrote your content naturally or for the search engines. If you provide content that is actually useful, people will return and even recommend your site to others, giving your site even more traffic.
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