How to Get a Massive Influx of Targeted Traffic to Your Blog
- ARTICLES |
Divide Yor Blog's Search Engine Optimization Into Offsite And Onsite SEO
Offsite SEO can be summarized as - inbound links. Which actually means blogs other than your own, are linking to your blog. Inbound links, as you probably know are KING and probably the most vital SEO strategy that can increase your blog's ranking with the almighty search engines such as Google, Yahoo and Bing.
How do get these highly in demand and valuable inbound links? Here are some ideas to get you started:
* Write Quality, Interesting and Entertaining Content - There is no other strategy that gets you links quicker than writing content. They alsot get your readers attention. Mix in a little bit of controversy and create a buzz. As word gets spreads online about your posts, bloggers will naturally link to you.
* Post Comments On Your Competitor's Blogs You Read - Don't hesitate to post worthwhile comments on other blogs, even if it's your competitor's blog. You may get a follow-up with a link pointing to your blog. If you get one of these follow-up links pointing to your blog from competitor with a huge audience, you'll can get a dramatic increase of traffic to your blog.
* Submit Your Blog To Directories - This will also create a huge increase of inbound links to your blog. Besides buying links, this is a strategy many bloggers use to get more traffic. Technorati.com and DayPop.com are two of the more popular blog directories right now, but you can perform a Web search to find more.
*Swapping and Buying Links - This is immensely popular with bloggers. Is this a successful this method? It is still unclear. But companies like LinkAdage.com and LinkWorth.com are eagerly procuring this booming market.
Onsite SEO requires modifications within your blog itself. Here's some ideas to get started:
* Optimize Your Content With Targeted Keywords - Your blog posts should contain the keywords or keyword terms that your potential clients or readers would most likely type into the search engines to find what they are searching for.
This requires advanced research of keywords on your part so that you can place these targeted keywords within your blog content. The result would be a highly optimized blog for the very information your potential customers are searching for.
This strategy particularly effective with blogs that specialize on a distinct subject, for instance, dog care.
Create blog posts that concentrate on one topic as well, so that you can moderate the keywords used in your content. Don't use controverial strategies - like over-stuffing keywords. This creates awful and difficult to read blog posts. Which defeats the purpose of finding and keeping your customers.
Make your posts one of a kind and unique and update your blog frequently, at least three times a week.
* Create A Good Linking Structure Within Your Blog - Create links that link from a certain post in your blog to another relevant post which you had written previously. This interlinking tactic makes it really easy for search engines to re-index your blog, allowing for more of your pages to be indexed.
Sort your information into categories and place them on your blog's sidebar. Create a sitemap once your blog starts growing larger in size.
* Place Your Keywords in Your URL - Within the URL of the page, page and post titles, heading tags such as H1, image alt tags and meta tags. Don't forget to Bold your keywords too.
* Ping Your Posts - Pinging is a way of letting the search engines know that you've just posted on your blog. In other words, it is an invitation to the search engines to visit your blog. Most of the blog platforms automatically do this for you, but just in case, you can visit Pingomatic.com to get the job done - it's free.
What's With RSS? Yikes What is RSS?
Another extremely vital benefit to publishing a blog, is something called "Real Simple Syndication" or RSS for short. RSS is a content delivery channel, distributing your content to your audience wherever they may be. Blogs use RSS to automatically deliver your content to your readers without them having to visit your site everyday to review your blog's updates.
To achieve this, your readers have to subscribe to your blog's feed. Using an RSS Feed Reader. This will allow to read your latest posts from the reader itself. It works like a common subscription form. You place your feed icons in a highly visible spot on your blog where your readers easily click on it and subscribe.
Many are freely available like Bloglines.com and Google Reader. These two are Web-based. Newsgator.com offers a desktop version but their feed reader is not free. RSS Feed Readers are available as desktop downloads or as Web-based applications
Using RSS is an awesome option for syndicating your content and much better than e-mail because RSS goes beyond just e-zines. You are probably wondering how to manage your blog's subscribers. Well, Feedburner.com can answer all your Feed Reader questions. And they actually the best in the business. Because Feedburner.com offers detailed and comprehensive stats about your blog subscribers. This will give a blogger an edge over their competition and also increase your blog's performance..
Promoting Your Blog To Find Even More Readers
All the strategies previously reviewed will provide you with enough knowledge to publish well-optimized business blogs. But when talking about traffic strategies, there are more powerful strategies you can use.
This is where some promotional strategies can come into use. Here are some really amazingly easy promotional strategies you can use to get a massive influx of traffic to your blog:
* Use Trackbacks - We mentioned commenting on other blogs previously, but trackbacks is another useful element found on most blog platforms. If you were writing and article about someone else's blog, you should use a trackback.
Trackbacks deposit your content onto that particular person's blog you just wrote about. It may sound difficult but this is a great way of getting another person's readers or audience to pay attention to what you have to say.
* Post To Article Directories - Every knows about submitting your blogs to blog directories. But why not submit your content as articles to article directories? You will be reaching out to a huge amount of targeted readers with this option. And many e-zine publisher can easily use your articles as content for their blog and that mean lots new visitors for your blog and free advertising also.
* Use Offline Promotional Methods - This a favorite of many successful bloggers. Get your blog's URL printed on your business flyers, brochures, business cards, letter heads, envelopes, ads or anywhere else you can think of to advertise offline. This is strategy has an exceptional potential stream new targeted readers to your blog.
*Inlcude Your Blog's URL To Outgoing E-mail - This is an effective and often overlooked strategy. You never know, your recipient might be a potential client.
* Promote Using Web 2.0 Methods - Join social networking sites, online groups and forums to promote your business blog. Why? Because they share the same interest, they are more likely to visit and promote your blog to friends, if they like it.
Make use of social bookmarking services to announce posts about your blog. You can do this by placing icons offered by these bookmarking services on your blog. When your readers like a post, they can spread your article around the web with one simple click of an icon.
Work on the above SEO, RSS and Offline marketing tactics for your blog and you will be well on your way towards a healthy search engine ranking. So be prepared for a massive influx of welcomed traffic to your blog.
Dania
Offsite SEO can be summarized as - inbound links. Which actually means blogs other than your own, are linking to your blog. Inbound links, as you probably know are KING and probably the most vital SEO strategy that can increase your blog's ranking with the almighty search engines such as Google, Yahoo and Bing.
How do get these highly in demand and valuable inbound links? Here are some ideas to get you started:
* Write Quality, Interesting and Entertaining Content - There is no other strategy that gets you links quicker than writing content. They alsot get your readers attention. Mix in a little bit of controversy and create a buzz. As word gets spreads online about your posts, bloggers will naturally link to you.
* Post Comments On Your Competitor's Blogs You Read - Don't hesitate to post worthwhile comments on other blogs, even if it's your competitor's blog. You may get a follow-up with a link pointing to your blog. If you get one of these follow-up links pointing to your blog from competitor with a huge audience, you'll can get a dramatic increase of traffic to your blog.
* Submit Your Blog To Directories - This will also create a huge increase of inbound links to your blog. Besides buying links, this is a strategy many bloggers use to get more traffic. Technorati.com and DayPop.com are two of the more popular blog directories right now, but you can perform a Web search to find more.
*Swapping and Buying Links - This is immensely popular with bloggers. Is this a successful this method? It is still unclear. But companies like LinkAdage.com and LinkWorth.com are eagerly procuring this booming market.
Onsite SEO requires modifications within your blog itself. Here's some ideas to get started:
* Optimize Your Content With Targeted Keywords - Your blog posts should contain the keywords or keyword terms that your potential clients or readers would most likely type into the search engines to find what they are searching for.
This requires advanced research of keywords on your part so that you can place these targeted keywords within your blog content. The result would be a highly optimized blog for the very information your potential customers are searching for.
This strategy particularly effective with blogs that specialize on a distinct subject, for instance, dog care.
Create blog posts that concentrate on one topic as well, so that you can moderate the keywords used in your content. Don't use controverial strategies - like over-stuffing keywords. This creates awful and difficult to read blog posts. Which defeats the purpose of finding and keeping your customers.
Make your posts one of a kind and unique and update your blog frequently, at least three times a week.
* Create A Good Linking Structure Within Your Blog - Create links that link from a certain post in your blog to another relevant post which you had written previously. This interlinking tactic makes it really easy for search engines to re-index your blog, allowing for more of your pages to be indexed.
Sort your information into categories and place them on your blog's sidebar. Create a sitemap once your blog starts growing larger in size.
* Place Your Keywords in Your URL - Within the URL of the page, page and post titles, heading tags such as H1, image alt tags and meta tags. Don't forget to Bold your keywords too.
* Ping Your Posts - Pinging is a way of letting the search engines know that you've just posted on your blog. In other words, it is an invitation to the search engines to visit your blog. Most of the blog platforms automatically do this for you, but just in case, you can visit Pingomatic.com to get the job done - it's free.
What's With RSS? Yikes What is RSS?
Another extremely vital benefit to publishing a blog, is something called "Real Simple Syndication" or RSS for short. RSS is a content delivery channel, distributing your content to your audience wherever they may be. Blogs use RSS to automatically deliver your content to your readers without them having to visit your site everyday to review your blog's updates.
To achieve this, your readers have to subscribe to your blog's feed. Using an RSS Feed Reader. This will allow to read your latest posts from the reader itself. It works like a common subscription form. You place your feed icons in a highly visible spot on your blog where your readers easily click on it and subscribe.
Many are freely available like Bloglines.com and Google Reader. These two are Web-based. Newsgator.com offers a desktop version but their feed reader is not free. RSS Feed Readers are available as desktop downloads or as Web-based applications
Using RSS is an awesome option for syndicating your content and much better than e-mail because RSS goes beyond just e-zines. You are probably wondering how to manage your blog's subscribers. Well, Feedburner.com can answer all your Feed Reader questions. And they actually the best in the business. Because Feedburner.com offers detailed and comprehensive stats about your blog subscribers. This will give a blogger an edge over their competition and also increase your blog's performance..
Promoting Your Blog To Find Even More Readers
All the strategies previously reviewed will provide you with enough knowledge to publish well-optimized business blogs. But when talking about traffic strategies, there are more powerful strategies you can use.
This is where some promotional strategies can come into use. Here are some really amazingly easy promotional strategies you can use to get a massive influx of traffic to your blog:
* Use Trackbacks - We mentioned commenting on other blogs previously, but trackbacks is another useful element found on most blog platforms. If you were writing and article about someone else's blog, you should use a trackback.
Trackbacks deposit your content onto that particular person's blog you just wrote about. It may sound difficult but this is a great way of getting another person's readers or audience to pay attention to what you have to say.
* Post To Article Directories - Every knows about submitting your blogs to blog directories. But why not submit your content as articles to article directories? You will be reaching out to a huge amount of targeted readers with this option. And many e-zine publisher can easily use your articles as content for their blog and that mean lots new visitors for your blog and free advertising also.
* Use Offline Promotional Methods - This a favorite of many successful bloggers. Get your blog's URL printed on your business flyers, brochures, business cards, letter heads, envelopes, ads or anywhere else you can think of to advertise offline. This is strategy has an exceptional potential stream new targeted readers to your blog.
*Inlcude Your Blog's URL To Outgoing E-mail - This is an effective and often overlooked strategy. You never know, your recipient might be a potential client.
* Promote Using Web 2.0 Methods - Join social networking sites, online groups and forums to promote your business blog. Why? Because they share the same interest, they are more likely to visit and promote your blog to friends, if they like it.
Make use of social bookmarking services to announce posts about your blog. You can do this by placing icons offered by these bookmarking services on your blog. When your readers like a post, they can spread your article around the web with one simple click of an icon.
Work on the above SEO, RSS and Offline marketing tactics for your blog and you will be well on your way towards a healthy search engine ranking. So be prepared for a massive influx of welcomed traffic to your blog.
Dania