Article Marketing Tips - How to Create a Well-Rounded Article Strategy For Unceasing Profits

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Just because article marketing is free doesn't mean that you can go out and be foolhardy with it. The fact that it is free should even be a motivation for you to use a good article marketing strategy so that you can get the most benefits for your efforts. Here are some ways that you could optimize the articles that you use for marketing.

1. Keep Your Articles Short

Brevity should be a part of any article marketing strategy, simply because it is more effective with the readers. The typical reader is likelier to finish reading an article that's 300 words long than one with 750 words, even if the latter is more informative. If you have too much to say, just break it up into multiple articles.

2. Keep Tabs on Your Keywords

Because keywords are the first things that your readers and the search engines will be looking at, it is so tempting to cram your articles with every keyword imaginable. Don't make this mistake. Search engines and article directories alike see that as a 'black hat' (illegal) SEO practice. If your articles are flagged with keyword stuffing, you will be worse off than you were before you published them.

3. Keep Quality High

Quality takes precedence over quantity, at least in this aspect of the Internet. Submitting to a single high-quality article directory could have as much as or even greater effects than submitting to 10 unknown sites. Take time to look for the sites that are frequently visited and then submit to just those well-known sites.

Never underestimate the power of a well-rounded article marketing strategy. It could very well spell the difference between becoming the next online sensation and languishing in obscurity.

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