How to Increase Traffic to Your Website by Using Contests

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How can you boost your traffic by holding contests? This is one of the more underutilized strategies to get more customers.

Why do contest increase traffic?

Most people enjoy or love contests and they are a exceptional way to get your customers to interact. And they make people aware of your business.

Keep in mind that being boring is the worst thing you can be in business. Therefore, contests will make your marketing efforts vibrant and exciting. Many other businesses suffer from dull and mundane advertising, so even being somewhat intriguing will boost your profits.

However, there are specfic things that will make your contest much more efficient. Here are two tips to maximize your results:

#1) Spread the word!

It does little good to have a contest if you don't let everyone know. What is the most effective to get the most people to find out about it?

Use social media.

If you have a popular blog, post about it there. Also if you have a lot of followers on Twitter, make sure to mention it there too. And contemplate joining Facebook groups related to your niche.

And create videos about the contest and post them on popular video directories like Youtube, Digg, etc. This will spread the word extremely quickly. If you have a large email list, let them know as well.

Do a press release.

Editors despise boring "advertisement" press releases. So, don't talk about your business. Alternatively, you can come up with a human interest story, they are very likely to write about your contest. A successful press release will flood your site with visitors.

#2) Offer a good prize

You aren't going to get many signups if nobody cares about the reward. Offer a reward that it is going to encourage people to participate.

Does it have to be elaborate and expensive?

No it just needs to be something your target market values or cares about. Obviously giving away money always works.

However, you might want to try something more unique.

For example, offer a day with a celebrity in your niche. Another option is free round trip airfare to a seminar you are hosting.

What kind of contest should you have?

There are a number of things you can do. One example is to have people send in a creative video about why they deserve whatever you are giving away.

You need to use your imagination. And if your contest is extremely popular, you might even be able to create sponsors for it.

And don't forget about other people's contests.

You can still benefit from them. Why? Because you donate to them and being a sponsor will enable you to advertise to their customers.

The main idea is that holding contests and donating to other business' contests is a astonishing strategy for boosting your business. Use these two tips, and you will see great results.


Dania
www.homebusinesstalk.biz
www.momebizblog.blogspot.com
www.miamimommyblogger.wordpress.com
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