How to Combine Your Article and Social Media Marketing to Increase Your Blog's or Website's Rank, Pr
- ARTICLES |
Many marketers do not realize that if they combine their article and social media marketing, they create a dynamic marketing strategy that produces exceptional results. By combining your article and social media marketing you increase your blog's rank, traffic and profit.
For instance, if you have a social networking account you probably have social networking buttons on your blog or website. This allows you invite people to share your articles on Twitter, Facebook, Digg and many more social media sites. But many do not use these social networking buttons.
The major component of any website is content and content is what keeps visitors returning to your website again and again. That is why it extremely crucial to integrate your article marketing efforts with your social media marketing. By doing this your are creating an effective and powerful marketing strategy for your website.
Below are a few ideas or tactics on how you can merge your content marketing and with social media strategies.
1. Post a complete article. Numerous social media sites provide room for full articles. For instance, LinkedIn and Facebook Fan pages both have plenty of room for you to post a complete article.
2. Linking. Every time you post an article or blog post, link to it from social networking sites. You can try different techniques and track which works best. Does a straight headline with a link work? Or do your readers respond more to a teaser paragraph and a link? Personally, I like using a teaser paragraph and a link. Some marketers have found that asking a question works best to prompt click throughs from social networking sites.
3. Add social media buttons on your site and in your content. If you have a blog there are plug-ins that you can copy and paste to your blog or site. This will make it a breeze to combine social media buttons at the top of each blog post. VERY IMPORTANT - Always try to add a call to action in some or all of your posts. You can include a signature that says, "Like this post? Share it on Facebook."
4. Link published articles from your website or blog to your social media accounts. This is an awesome tactic to use for article marketing and it will drive more traffic to your site. Include a "Follow me on Twitter/Facebook/LinkedIn" or whatever sites you use. This will generate more traffic and awareness about your blog, website, products and services. In order words, more traffic and awareness about your blog or website will result in an increase in sales.
Every time I post an article on the Warrior Forum, I share it on Twitter, Facebook, MySpace, Digg, Bebo, and numerous other social media sites. Shortly, after I see the amount of readers will double.
5. Have a purpose for every blog post. You can post an article if you want to promote an affiliate link or post an article with links to your opt-in page in order to drive traffic to your opt in page. You can also use content to build your social network following. Include a call to action at the bottom of your article or blog post and link to your profile. By doing this, you use content to grow your social media network. People like to know who they are buying from so make sure you include a picture and brief bio.
The combination of social media and content marketing is impressive and can produce astounding profits that cannot be overlooked. I forgot to add, that you can use social media comments or questions to create content for your site. You can also incorporate both into your email marketing tactics.
Last, keep in mind, that each marketing method is more powerful when it is integrated with your present marketing strategy. Devise and formulate your ideas for your content and article marketing. Then brainstorm your social networking strategy and devise a method on how they can work together.
There are countless tactics that can be employed to merge your article and social media marketing strategies. Regrettably, I will have to explore more of these strategies in upcoming article.
Dania
Dania Schwerert - About the Author:
I am mom and blogger. My blog provides awesome tools, articles, tips and guides for people and especially moms who are comtemplating starting an online home business. I have exceptional reviews and suggestions on cutting-edge marketing tactics and products designed to effectively promote your website to the world. My blog also has articles, tips and other resources from top Intenet marketing Gurus and experts
For instance, if you have a social networking account you probably have social networking buttons on your blog or website. This allows you invite people to share your articles on Twitter, Facebook, Digg and many more social media sites. But many do not use these social networking buttons.
The major component of any website is content and content is what keeps visitors returning to your website again and again. That is why it extremely crucial to integrate your article marketing efforts with your social media marketing. By doing this your are creating an effective and powerful marketing strategy for your website.
Below are a few ideas or tactics on how you can merge your content marketing and with social media strategies.
1. Post a complete article. Numerous social media sites provide room for full articles. For instance, LinkedIn and Facebook Fan pages both have plenty of room for you to post a complete article.
2. Linking. Every time you post an article or blog post, link to it from social networking sites. You can try different techniques and track which works best. Does a straight headline with a link work? Or do your readers respond more to a teaser paragraph and a link? Personally, I like using a teaser paragraph and a link. Some marketers have found that asking a question works best to prompt click throughs from social networking sites.
3. Add social media buttons on your site and in your content. If you have a blog there are plug-ins that you can copy and paste to your blog or site. This will make it a breeze to combine social media buttons at the top of each blog post. VERY IMPORTANT - Always try to add a call to action in some or all of your posts. You can include a signature that says, "Like this post? Share it on Facebook."
4. Link published articles from your website or blog to your social media accounts. This is an awesome tactic to use for article marketing and it will drive more traffic to your site. Include a "Follow me on Twitter/Facebook/LinkedIn" or whatever sites you use. This will generate more traffic and awareness about your blog, website, products and services. In order words, more traffic and awareness about your blog or website will result in an increase in sales.
Every time I post an article on the Warrior Forum, I share it on Twitter, Facebook, MySpace, Digg, Bebo, and numerous other social media sites. Shortly, after I see the amount of readers will double.
5. Have a purpose for every blog post. You can post an article if you want to promote an affiliate link or post an article with links to your opt-in page in order to drive traffic to your opt in page. You can also use content to build your social network following. Include a call to action at the bottom of your article or blog post and link to your profile. By doing this, you use content to grow your social media network. People like to know who they are buying from so make sure you include a picture and brief bio.
The combination of social media and content marketing is impressive and can produce astounding profits that cannot be overlooked. I forgot to add, that you can use social media comments or questions to create content for your site. You can also incorporate both into your email marketing tactics.
Last, keep in mind, that each marketing method is more powerful when it is integrated with your present marketing strategy. Devise and formulate your ideas for your content and article marketing. Then brainstorm your social networking strategy and devise a method on how they can work together.
There are countless tactics that can be employed to merge your article and social media marketing strategies. Regrettably, I will have to explore more of these strategies in upcoming article.
Dania
Dania Schwerert - About the Author:
I am mom and blogger. My blog provides awesome tools, articles, tips and guides for people and especially moms who are comtemplating starting an online home business. I have exceptional reviews and suggestions on cutting-edge marketing tactics and products designed to effectively promote your website to the world. My blog also has articles, tips and other resources from top Intenet marketing Gurus and experts