How to Increase Your Page Rank With Backlinking Strategies

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The majority of website owners believe that the most effective method to increase page rank is through the use of 'keywords'. It is true that keywords will increase a websites page rank. Keyword rich content that is added to websites will make the website more SEO Friendly. SEO is short for Search Engine Optimization. However, there is another method that you can use to increase your page rank and this is through the use of link backs.

Google is one of the main search engines that will increase page rank of a website on their search engine if the website features link backs on other websites. This is the way it works. Let's say that you own a website based on 'coin collecting' and 10 other websites on the Internet have decided to link to your website from their own. For each website that voluntarily links back to your own website, your PR will increase.

Not many website owners are aware that many search engines will increase your PR based not only on keywords but also on how many other websites on the Internet link back to your own website. Google believes that if other websites are linking to your website, that you website must be reputable. Therefore, they reward websites that are linked back to from other websites.

With that in mind all website owners should attempt to run and operate a link exchange program. This will allow them to brand their website name and will allow them to gain more exposure on the World Wide Web.

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