3 SEO Strategies For Marketing Your Online Business
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What's your stance when it comes to search engine optimization? Is it something that you use heavily in your business, or would you rather focus on other ways to get traffic to your website? If you're like me, you use SEO (search engine optimization) to get yourself seen and to get more sales from your website.
There are some things that you can do to make your SEO campaign very successful. In today's lesson, I want to share with you some things that you can do to make your search engine marketing campaign successful. If you can master these tips, you'll be on your way to getting traffic for free... instead of using pay per click advertising. Here's tip number 1:
1) Put your main keyword in the first paragraph of each page you create
By putting your main keyword into the first paragraph of your webpages, the search engines will know immediately what your site is all about. Now surely after you've inserted your main keyword into your first paragraph, it's something that you will want to do also in the rest of your article.
Refer to this as "keyword density". It merely describes how often your main keyword is repeated per 100 words. You will want to have a keyword density of about 2-3%... this means that for every 100 words on your page... you mention your main keyword every 2-3 times. Here's another tip for making SEO work:
2) Use meta tags
Your meta tags are the description of your website. For every web page that you create, you will want to enter the title, description, and keywords for every page. These combined are your meta tags, and it's what the search engines will use to describe your site in their listings.
Some people say that you don't need meta tags anymore but I personally disagree. The last thing you want to do is get a targeted visitor to see you in the search engines, and to not have them click on your site because it doesn't sound like something that relevant to their goal or problem. Here's tip number 3:
3) Make your website simple
Don't overwhelm your website. I know you want a beautiful website and things but you don't have to go overboard with it. Keep it simple; keep the navigation simple; and lead them in the right direction of where they should go to buy your product or service. But you can't do this if you're having them bombarded with a lavish webpage that is confusing.
Make the site simple and easy to use. As soon as they arrive at your website, it should be clear as to what you want them to do. Don't have them running in circles. Get to the point, and advance the sales process.
All 3 of these tips are good enough to make your site rank high in the search engines. The more you use these tips, the more you will be able to boost your site's rankings, and to earn more traffic for free. So get out there and start marketing via SEO today.
Good luck with using SEO to make more money in your business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Free Internet Marketing Book.
There are some things that you can do to make your SEO campaign very successful. In today's lesson, I want to share with you some things that you can do to make your search engine marketing campaign successful. If you can master these tips, you'll be on your way to getting traffic for free... instead of using pay per click advertising. Here's tip number 1:
1) Put your main keyword in the first paragraph of each page you create
By putting your main keyword into the first paragraph of your webpages, the search engines will know immediately what your site is all about. Now surely after you've inserted your main keyword into your first paragraph, it's something that you will want to do also in the rest of your article.
Refer to this as "keyword density". It merely describes how often your main keyword is repeated per 100 words. You will want to have a keyword density of about 2-3%... this means that for every 100 words on your page... you mention your main keyword every 2-3 times. Here's another tip for making SEO work:
2) Use meta tags
Your meta tags are the description of your website. For every web page that you create, you will want to enter the title, description, and keywords for every page. These combined are your meta tags, and it's what the search engines will use to describe your site in their listings.
Some people say that you don't need meta tags anymore but I personally disagree. The last thing you want to do is get a targeted visitor to see you in the search engines, and to not have them click on your site because it doesn't sound like something that relevant to their goal or problem. Here's tip number 3:
3) Make your website simple
Don't overwhelm your website. I know you want a beautiful website and things but you don't have to go overboard with it. Keep it simple; keep the navigation simple; and lead them in the right direction of where they should go to buy your product or service. But you can't do this if you're having them bombarded with a lavish webpage that is confusing.
Make the site simple and easy to use. As soon as they arrive at your website, it should be clear as to what you want them to do. Don't have them running in circles. Get to the point, and advance the sales process.
All 3 of these tips are good enough to make your site rank high in the search engines. The more you use these tips, the more you will be able to boost your site's rankings, and to earn more traffic for free. So get out there and start marketing via SEO today.
Good luck with using SEO to make more money in your business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Free Internet Marketing Book.