Are You At Risk of Web Content Chaos?
- ARTICLES |
By Lynette Chandler
Newsletter, Blog, Websites… with so many places you can
publish your web content to, how do you choose; especially when
articles and time to publish them is limited. Besides, why should
you publish your content in so many different formats? If you’ve
been doing business online for any amount of time you know that
building a list is integral to success. Regular website content brings
search engine robots back. So do blogs. Blogs also help build your
expert status and RSS is the new way for people to subscribe to
your content without giving out their email address ¨C among other
things.
Ok, so you know it’s all good and they will help build your
business, but how can you do several or all without piling more
work on your already full to do list? It’s really quite simple.
Instead of publishing your newsletter entirely by email, publish it
to a content management system or blog that will automatically
create an RSS feed each time you update it. Your next step is to
put that RSS feed into your mailing list manager* create a signup
box as you would a regular newsletter and put it on your website
or blog in a prominent area together with the RSS feed. It,
probably won’t take more than a few minutes if you already have
everything at hand.
From now on, people can choose to subscribe to your newsletter
by RSS or email and every time you publish the newsletter to your
website or blog, RSS subscribers will see that you have new
content and people who opt-in for email will receive an email
notice. To top it all off, the content is also archived online
permanently and all you did was type and publish one time.
You know the amazing part is, that’s not all. You can syndicate
your newsletter for more exposure. Contact a few webmasters
and ask them if they’d like free, automatically updating content on
their websites. Create the codes for them so it’s super easy for
them to add you. When they do, the next time you publish your
newsletter, their website gets updated immediately. If anyone
wants to read more of your content, they would be brought to
your site.
RSS is truly an exciting technology. Not only does it open many
doors for you to share your content, it can also help you work
smarter by cutting down your work as you read above. There’s no
reason why you shouldn’t have an RSS feed today and if you
already have one, it’s time you should milk your RSS feed for all it’s
worth.
*Note: Not all mailing list managers can take your RSS feed and
convert it into email updates.
Article by:
As the world becomes more technology centered, so does its impact on your marketing. Lynette Chandler helps marketers understand which technologies help or hurt [1] your business in her newsletter. Get your own copy at TechBasedMarketing.com
Get FREE Ebooks, Guides and Deals Related to Blogging Profits, social media marketing home business options and top affiliate programs
Get Over 16,000 Information Products - Available in 6 Languages Free
“7 Simple Ways to Make Money with Your Website or Blog and 101 Ways to Monetize Your Blog Without Irritating Your Readers” FREE EBOOK
Newsletter, Blog, Websites… with so many places you can
publish your web content to, how do you choose; especially when
articles and time to publish them is limited. Besides, why should
you publish your content in so many different formats? If you’ve
been doing business online for any amount of time you know that
building a list is integral to success. Regular website content brings
search engine robots back. So do blogs. Blogs also help build your
expert status and RSS is the new way for people to subscribe to
your content without giving out their email address ¨C among other
things.
Ok, so you know it’s all good and they will help build your
business, but how can you do several or all without piling more
work on your already full to do list? It’s really quite simple.
Instead of publishing your newsletter entirely by email, publish it
to a content management system or blog that will automatically
create an RSS feed each time you update it. Your next step is to
put that RSS feed into your mailing list manager* create a signup
box as you would a regular newsletter and put it on your website
or blog in a prominent area together with the RSS feed. It,
probably won’t take more than a few minutes if you already have
everything at hand.
From now on, people can choose to subscribe to your newsletter
by RSS or email and every time you publish the newsletter to your
website or blog, RSS subscribers will see that you have new
content and people who opt-in for email will receive an email
notice. To top it all off, the content is also archived online
permanently and all you did was type and publish one time.
You know the amazing part is, that’s not all. You can syndicate
your newsletter for more exposure. Contact a few webmasters
and ask them if they’d like free, automatically updating content on
their websites. Create the codes for them so it’s super easy for
them to add you. When they do, the next time you publish your
newsletter, their website gets updated immediately. If anyone
wants to read more of your content, they would be brought to
your site.
RSS is truly an exciting technology. Not only does it open many
doors for you to share your content, it can also help you work
smarter by cutting down your work as you read above. There’s no
reason why you shouldn’t have an RSS feed today and if you
already have one, it’s time you should milk your RSS feed for all it’s
worth.
*Note: Not all mailing list managers can take your RSS feed and
convert it into email updates.
Article by:
As the world becomes more technology centered, so does its impact on your marketing. Lynette Chandler helps marketers understand which technologies help or hurt [1] your business in her newsletter. Get your own copy at TechBasedMarketing.com
Get FREE Ebooks, Guides and Deals Related to Blogging Profits, social media marketing home business options and top affiliate programs
Get Over 16,000 Information Products - Available in 6 Languages Free
“7 Simple Ways to Make Money with Your Website or Blog and 101 Ways to Monetize Your Blog Without Irritating Your Readers” FREE EBOOK