Video Advertising Revealed - Realities of Advertising With Videos

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Online video advertising is still a tiny speck in the overall media market, yet marketers are really interested about it. Why? Because of its power to attract people. A really good ad can have as much as a million hits per day - no doubt, the reach is there. Many agencies believe that healthy online market and broadband maturity have converged to form an ideal venue for video advertising to thrive. And to be a success, all they have to ask is:

1. What's the right ad format to use?

With the new capabilities of technology today, companies can create a clickable video with good product placement that has a long gaining concept developed by marketers. Concept is great, but it should be fun as well.

2. Grabbing eyeballs of your targeted audience?

Getting a million hits is useless unless they buy your product. Decide on a target audience and think of ways on how to lure them to watch your video. This can be possible through keyword optimization, relevant title, tapping relevant bloggers and emailing of lists.

3. What are the best spots to place the ads?

Only on YouTube, where else! It can be in any video sharing site, but as YouTube is the most popular, it just makes sense that you post your video on the most visited site available. But do not limit your post on YouTube, you can post it on any other site you think works best - the point is to get your message out.

Remember, people are spending less time on TV and more time online nowadays. So, online video advertising is set to be the next big thing.

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