Email Marketing Tips - 3 Little Known Techniques for Keeping Your Readers Engaged
- ARTICLES |
Your email marketing is one of the most important parts of your entire online business because if you get this part wrong it doesn`t matter how much traffic you can generate, without using the correct email marketing strategies you`re going to find it very difficult to convert subscribers into paying customers.
Below are 3 powerful tips for making your email marketing campaigns more effective.
Always include a PS:
Using a PS: in your emails is very effective for creating attention because nearly everyone reads a PS:
If you have any extra information which you want to get across or if you want to add some light promotion then using a PS: is a good strategy.
You can even use a PPS: but what ever you do don`t abuse them.
If you look on sales pages, 99% of them have at least 1 PS; at the bottom. This is because they work so if you`re not already using them then start including them in your campaigns.
Use Open Loops
This is quite possibly one of the most powerful tips you will ever learn when it comes to email marketing. An open loop is when you start a story but don`t finish it or get to the punch line so what your`re doing is leaving the loop open hence "open loop"
Tv series and shows often use open loops, this is because it makes people want to tune in again the next day or the following week in order to find out what happens next.
You can easily use the same techniques within your emails in order to get higher open rates and also this will help to condition your subscribers to keep opening your emails.
Keep Paragraphs Short
When creating your emails within your follow up or broadcasts keep the paragraphs really short.
2 - 3 lines is usually works well but have plenty of 1 line paragraphs as well.
The reason is because this is easier to read and people will stay more engaged for longer.When you create a really long paragraph it looks very ugly and is not very easy on the eye and also people will lose interest in your content if it is all bunched up like what I am doing right now except in your emails it looks much worse because the content is read via email not on an article directory like you are reading this. So now you know, when it comes to email marketing to keep all your paragraphs between 1 - 3 lines for best results.
Discover more killer tips and Grab your FREE List Building Course on How You Can Make $30 - $100 Per Day Online Using A Simple System.
To get Your FREE List Building Course ===>> Click Here.
Below are 3 powerful tips for making your email marketing campaigns more effective.
Always include a PS:
Using a PS: in your emails is very effective for creating attention because nearly everyone reads a PS:
If you have any extra information which you want to get across or if you want to add some light promotion then using a PS: is a good strategy.
You can even use a PPS: but what ever you do don`t abuse them.
If you look on sales pages, 99% of them have at least 1 PS; at the bottom. This is because they work so if you`re not already using them then start including them in your campaigns.
Use Open Loops
This is quite possibly one of the most powerful tips you will ever learn when it comes to email marketing. An open loop is when you start a story but don`t finish it or get to the punch line so what your`re doing is leaving the loop open hence "open loop"
Tv series and shows often use open loops, this is because it makes people want to tune in again the next day or the following week in order to find out what happens next.
You can easily use the same techniques within your emails in order to get higher open rates and also this will help to condition your subscribers to keep opening your emails.
Keep Paragraphs Short
When creating your emails within your follow up or broadcasts keep the paragraphs really short.
2 - 3 lines is usually works well but have plenty of 1 line paragraphs as well.
The reason is because this is easier to read and people will stay more engaged for longer.When you create a really long paragraph it looks very ugly and is not very easy on the eye and also people will lose interest in your content if it is all bunched up like what I am doing right now except in your emails it looks much worse because the content is read via email not on an article directory like you are reading this. So now you know, when it comes to email marketing to keep all your paragraphs between 1 - 3 lines for best results.
Discover more killer tips and Grab your FREE List Building Course on How You Can Make $30 - $100 Per Day Online Using A Simple System.
To get Your FREE List Building Course ===>> Click Here.