Video Marketing Tips - 4 Smart Tips For Effective and Deadly Video Marketing

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YouTube has been a revelation, a runaway success story on the Internet, almost like no other. No wonder, Google coughed up $1.65 billion to acquire YouTube, at a time when it was scaling new heights in the new-age phenomenon called online video sharing. Over time, people have realized the potential of YouTube (and its ilk! Yes, there are others like YouTube, for instance Google's own Google Videos) and started incorporating video marketing as a part of their overall Internet marketing strategy. In case you are looking to develop your own such marketing plan, the following tips could guide you.

Tip 1: Have "Different" Videos

A video of you sitting around on the couch is unlikely to get you any viewers. Rather, focus on creating unique and innovative videos that would catch the attention of a wide range of people. You could be funny or innovative, or a unique blend of both.

Tip 2: Develop the Script

Once you have frozen on a unique and creative idea for your video, develop a good script for it. Without a script, it is unlikely that your idea will actually get to the execution stage. Think through all the stages of the video, from start to finish.

Tip 3: Make Multiple Uploads

As mentioned in the introduction, today there are a plethora of video sharing websites. YouTube is no more the sole player in the arena, though it is by far the largest, and as many may contend, the best. So look up all these various websites, and make your presence felt on as many of these as possible.

Tip 4: Spread the Word

Make your blog, spruce up your social networking profile, "Digg it"...do just about anything to make sure news of your video being there online spreads around. The more places you are able to spread the word, the better it will be for the product, idea, concept, person (yourself?!) or service that you are trying to promote. Make sure links to your videos are there on multiple websites. Also, tag your videos with suitable keyword search strings.

So as you can see, video marketing can be rather easy, quick and super-effective!

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